1,304 books
—
911 voters
Listopia > Neil's votes on the list Advertising (15 Books)
| 1 |
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D&AD: The Copy Book
by
"I'm in it!"
Neil
rated it 2 stars
See Review |
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| 2 |
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Creative Mischief
by
"He's a nice bloke."
Neil
rated it 3 stars
See Review |
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| 3 |
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The Hidden Persuaders
by
"It first got me interested in the ad business."
Neil
rated it 3 stars
See Review |
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| 4 |
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From Those Wonderful Folks Who Gave You Pearl Harbor
by
"It's damn funny."
Neil
rated it 3 stars
See Review |
|
| 5 |
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Sorry for the Lobsters
by
"Obviously, it's a work of astounding genius."
Neil
rated it 5 stars
See Review |
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| 6 |
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Ogilvy on Advertising
by
"He's an interesting old cove."
Neil
rated it 2 stars
See Review |
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| 7 |
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Confessions of an Advertising Man
by
"He's the Daddy."
Neil
rated it 2 stars
See Review |
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| 8 |
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It's Not How Good You Are, It's How Good You Want To Be
by
"In all seriousness, Paul was the best art-director of his time, no question."
Neil
rated it 2 stars
See Review |
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| 9 |
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Whatever You Think, Think the Opposite
by
"Arden's follow-up. Equally amazing."
Neil
rated it 2 stars
See Review |
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| 10 |
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Bill Bernbach's Book: A History of Advertising That Changed the History of Advertising
by
"The adman who invented simplicity and honesty, in what is now a complicated and dishonest racket."
Neil
rated it 3 stars
See Review |
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| 11 |
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The Art of Writing Advertising : Conversations with Masters of the Craft: David Ogilvy, William Bernbach, Leo Burnett, Rosser Reeves,
by
"These are the Old Masters"
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| 12 |
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The day the pigs refused to be driven to market: advertising and the consumer revolution
by
"Robin is an amusing chap."
Neil
rated it 1 star
See Review |
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| 13 |
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The Copywriter's Bible
by
"This is, I think, the original, and far better than the updated version."
Neil
rated it 3 stars
See Review |
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| 14 |
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Hegarty on Advertising
by
"Heggers is the supreme self-publicist!
Neil
rated it 2 stars
" See Review |
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| 15 |
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Cutting Edge Advertising: How to Create the World's Best for Brands in the 21st Century
by See Review |
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