Crystal asked Ester Lopez:

Ester, have you ever considered doing your newsletter weekly or less than monthly?

Ester Lopez Hi Crystal,
I didn't see this or I would have answered sooner. Sometimes I get newsletters from other authors on a weekly basis and I don't have time to read them all. I thought that might be the case for others and I wanted to make sure I had something to say to everyone, like any new updates on my writing, any appearances, my blog posts, things like that. I didn't want to inundate people with email newsletters. I get reports on how many people click on the email and sometimes, it's not many. I thought the fewer I sent, the more likely people would open them, rather than sending a lot, with even less opens.

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