“Men of our generation often disappear once they’ve got a woman to say ‘I love you’ back to them, because it’s almost like they’ve completed a game. Because they’re the first boys who grew up glued to their PlayStations and Game Boys, they weren’t conditioned to develop any sense of honour and duty in adolescence the way our fathers were. PlayStations replaced parenting. They were taught to look for fun, complete the fun, then get to the next level, switch players or try a new game. They need maximum stimulation all the time. ‘I love you’ is the relationship equivalent of Level 17 of Tomb Raider 2 for a lot of millennial men.”