Marketing Communication Books

Showing 1-50 of 155
Building a StoryBrand: Clarify Your Message So Customers Will Listen Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)
by (shelved 2 times as marketing-communication)
avg rating 4.27 — 26,461 ratings — published 2017
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How to Get Ideas How to Get Ideas (Paperback)
by (shelved 2 times as marketing-communication)
avg rating 3.96 — 2,114 ratings — published 1996
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Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising (ebook)
by (shelved 2 times as marketing-communication)
avg rating 3.77 — 11,133 ratings — published
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Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered (Paperback)
by (shelved 2 times as marketing-communication)
avg rating 4.08 — 61,481 ratings — published 2014
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Marketing 4.0: Moving from Traditional to Digital Marketing 4.0: Moving from Traditional to Digital (Kindle Edition)
by (shelved 2 times as marketing-communication)
avg rating 4.06 — 3,365 ratings — published 2016
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The Anatomy of Humbug: How to Think Differently About Advertising The Anatomy of Humbug: How to Think Differently About Advertising (Kindle Edition)
by (shelved 2 times as marketing-communication)
avg rating 4.22 — 375 ratings — published 2015
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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World (Hardcover)
by (shelved 2 times as marketing-communication)
avg rating 3.95 — 9,159 ratings — published 2013
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The Tipping Point: How Little Things Can Make a Big Difference The Tipping Point: How Little Things Can Make a Big Difference (Paperback)
by (shelved 2 times as marketing-communication)
avg rating 4.01 — 856,146 ratings — published 2000
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Copywriting Secrets Copywriting Secrets (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 4.33 — 1,151 ratings — published 2019
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Sales Promotion: Concepts, Methods and Strategies Sales Promotion: Concepts, Methods and Strategies (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 4.75 — 4 ratings — published 1990
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GAM7 Book No.5: Content - Nội Dung GAM7 Book No.5: Content - Nội Dung (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 4.22 — 32 ratings — published
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Quảng Cáo Không Nói Láo Quảng Cáo Không Nói Láo (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 4.46 — 173 ratings — published
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Ý tưởng này là của chúng mình Ý tưởng này là của chúng mình (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 4.14 — 830 ratings — published 2013
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Sales Promotion Management (The Prentice Hall Series in Marketing) Sales Promotion Management (The Prentice Hall Series in Marketing)
by (shelved 1 time as marketing-communication)
avg rating 4.00 — 1 rating — published 1989
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When Digital Becomes Human: The Transformation of Customer Relationships When Digital Becomes Human: The Transformation of Customer Relationships (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.83 — 187 ratings — published 2014
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Media Ethics: Key Principles for Responsible Practice Media Ethics: Key Principles for Responsible Practice (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.58 — 12 ratings — published 2008
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Liever Naakt Dan Namaak, Hoe We Door Reclame Zijn Verleid Liever Naakt Dan Namaak, Hoe We Door Reclame Zijn Verleid (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.67 — 3 ratings — published 2008
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Youtility: Why Smart Marketing Is about Help Not Hype Youtility: Why Smart Marketing Is about Help Not Hype (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.99 — 1,138 ratings — published 2013
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Communicatieprofessionals en ethiek Communicatieprofessionals en ethiek (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.00 — 1 rating — published 2011
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Gam7 Book No.06 - Insight Sự thật ngầm hiểu Gam7 Book No.06 - Insight Sự thật ngầm hiểu (Unknown Binding)
by (shelved 1 time as marketing-communication)
avg rating 3.46 — 26 ratings — published
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Nachtmerrie of Droom: de ROI van Customer Media Nachtmerrie of Droom: de ROI van Customer Media (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 2.00 — 1 rating — published 2012
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Developing Effective Communications Strategy: A Benefit Segmentation Approach (Wiley Series on Marketing Management) Developing Effective Communications Strategy: A Benefit Segmentation Approach (Wiley Series on Marketing Management)
by (shelved 1 time as marketing-communication)
avg rating 3.00 — 2 ratings — published 1985
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Managing Business & Professional Communication Managing Business & Professional Communication (Kindle Edition)
by (shelved 1 time as marketing-communication)
avg rating 4.17 — 12 ratings — published 2003
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Advertising Communications and Promotion Management Advertising Communications and Promotion Management (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 4.10 — 10 ratings — published 1900
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Media Effects: Advances in Theory and Research (Routledge Communication Series) Media Effects: Advances in Theory and Research (Routledge Communication Series)
by (shelved 1 time as marketing-communication)
avg rating 3.77 — 84 ratings — published 1994
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GAM7 Book 14 - Họ Không Quan Tâm Quảng Cáo Lắm Đâu GAM7 Book 14 - Họ Không Quan Tâm Quảng Cáo Lắm Đâu (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 4.00 — 16 ratings — published
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The Advertising and Promotion Challenge: Vaguely Right or Precisely Wrong? (The ^AWharton Executive Library) The Advertising and Promotion Challenge: Vaguely Right or Precisely Wrong? (The ^AWharton Executive Library)
by (shelved 1 time as marketing-communication)
avg rating 0.0 — 0 ratings — published 1986
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Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.81 — 484 ratings — published 2009
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Branding: Brand Identity, Brand Strategy & Brand Development Branding: Brand Identity, Brand Strategy & Brand Development (Kindle Edition)
by (shelved 1 time as marketing-communication)
avg rating 3.50 — 76 ratings — published
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Applying Communication Theory for Professional Life: A Practical Introduction Applying Communication Theory for Professional Life: A Practical Introduction (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.34 — 62 ratings — published 2004
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Insanely Simple: The Obsession That Drives Apple's Success Insanely Simple: The Obsession That Drives Apple's Success (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.91 — 5,995 ratings — published 2012
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Marketing Communications: A European Perspective Marketing Communications: A European Perspective (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.87 — 31 ratings — published 2004
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The Consumer Society: Myths and Structures The Consumer Society: Myths and Structures (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 4.12 — 2,161 ratings — published 1970
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Ogilvy on Advertising Ogilvy on Advertising (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 4.15 — 11,709 ratings — published 1983
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Sticky Branding: 12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand Sticky Branding: 12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.94 — 175 ratings — published 2014
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THE BRANDING METHOD: cómo crear marcas que provocan, venden e impactan: Una guía paso a paso con más de 25 herramientas prácticas (Spanish Edition) THE BRANDING METHOD: cómo crear marcas que provocan, venden e impactan: Una guía paso a paso con más de 25 herramientas prácticas (Spanish Edition)
by (shelved 1 time as marketing-communication)
avg rating 4.09 — 150 ratings — published
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Marca personal: cuando el producto eres tú (Serie Liderazgo, Desarrollo Personal y Profesional nº 5) (Spanish Edition) Marca personal: cuando el producto eres tú (Serie Liderazgo, Desarrollo Personal y Profesional nº 5) (Spanish Edition)
by (shelved 1 time as marketing-communication)
avg rating 4.19 — 32 ratings — published
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La economía naranja: una oportunidad infinita. La economía naranja: una oportunidad infinita. (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.57 — 103 ratings — published 2013
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Steal Like an Artist: 10 Things Nobody Told You About Being Creative Steal Like an Artist: 10 Things Nobody Told You About Being Creative (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.96 — 337,973 ratings — published 2012
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Words Can Change Your Brain: 12 Conversation Strategies to Build Trust, Resolve Conflict, and Increase Intimacy Words Can Change Your Brain: 12 Conversation Strategies to Build Trust, Resolve Conflict, and Increase Intimacy (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.80 — 1,006 ratings — published 2012
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Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.96 — 1,440 ratings — published 2011
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Qualitative Marketing Research: A Cultural Approach (Introducing Qualitative Methods series) Qualitative Marketing Research: A Cultural Approach (Introducing Qualitative Methods series)
by (shelved 1 time as marketing-communication)
avg rating 2.50 — 2 ratings — published 2006
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Secrets of Successful Sales Secrets of Successful Sales (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 4.24 — 37 ratings — published
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Let the Story Do the Work: The Art of Storytelling for Business Success Let the Story Do the Work: The Art of Storytelling for Business Success (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 3.73 — 218 ratings — published
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Start with Why: How Great Leaders Inspire Everyone to Take Action Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 1 time as marketing-communication)
avg rating 4.10 — 269,693 ratings — published 2009
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#StandOutOnline: How to Build a Profitable and Influential Personal Brand in the Digital Age #StandOutOnline: How to Build a Profitable and Influential Personal Brand in the Digital Age (Paperback)
by (shelved 1 time as marketing-communication)
avg rating 3.45 — 22 ratings — published
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DotCom Secrets: The Underground Playbook for Growing Your Company Online DotCom Secrets: The Underground Playbook for Growing Your Company Online (Kindle Edition)
by (shelved 1 time as marketing-communication)
avg rating 4.23 — 6,471 ratings — published 2011
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