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“Persist, pivot, or concede. It’s up to us, our choice every time.”
― Greenlights
― Greenlights
“We cannot fully appreciate the light without the shadows. We have to be thrown off balance to find our footing. It’s better to jump than fall. And here I am.”
― Greenlights
― Greenlights
“I’d rather lose money havin fun than make money being bored,”
― Greenlights
― Greenlights
“Here’s Ogilvy’s contemporary, Bill Bernbach: ‘Human nature hasn’t changed for a million years. It won’t even change in the next million years. Only the superficial things have changed. It is fashionable to talk about the changing man. A communicator must be concerned with the unchanging man – what compulsions drive him, what instincts dominate his every action, even though his language too often camouflages what really motivates him.”
― Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
― Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
“Celebrating small wins gives them something to repattern our life around.”
― Tiny Habits: The Small Changes That Change Everything
― Tiny Habits: The Small Changes That Change Everything
Simon’s 2025 Year in Books
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