Scott

“His sales philosophy revolved around focusing on features (technical aspects of products) over benefits (why what we’re selling matters). It’s the classic what versus why sales contrast, in which focusing more on the why has been proven time and again to be the better option.”
― John Couch, My Life at Apple: And the Steve I Knew

“In the late eighteenth-century, German educationalist Friedrich Froebel found that the best way to promote learning in children was through play. His studies found that people are naturally creative, and that their creativity was best brought out inside educational environments that included materials (which he called “gifts”) that encouraged learning through hands-on play. The idea was to teach young children through ways they valued and enjoyed rather than through ways they viewed as useless and boring.”
― John Couch, My Life at Apple: And the Steve I Knew

“The only real answer, the really simple one that neither philanthrocapitalists nor green technologists want to hear, is that we have to reduce our energy consumption altogether.”
― Douglas Rushkoff, Survival of the Richest: Escape Fantasies of the Tech Billionaires

“To human eyes turned toward the sky 100,000 years ago, they appeared identical in size, as they do to our eyes today. In a total solar eclipse, the disc of the moon fits so precisely over that of the sun that the naked eye can see solar flares leaping into space from behind. But while they appear precisely the same size to terrestrial observers, scientists long ago determined that the true diameter of the sun is about four hundred times that of the moon. Yet incredibly, the sun’s distance from Earth is roughly four hundred times that of the moon’s, thus bringing them into unlikely balance when viewed from the only planet with anyone around to notice.22 Some will say, “Interesting coincidence.” Others will wonder whether there isn’t an extraordinary message contained in this celestial convergence of difference and similarity, intimacy and distance, rhythmic constancy and cyclical change. Like our distant ancestors, we watch the eternal dance of our sun and our moon, looking for clues to the nature of man and woman, masculine and feminine here at home.”
― Christopher Ryan, Sex at Dawn: How We Mate, Why We Stray, and What It Means for Modern Relationships