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Bethany Mae
https://www.goodreads.com/bethanymae93
“companies are focused on building products rather than brands. A product is something made in a factory. A brand is something made in the mind. To be successful today, you have to build brands, not products. And you build brands by using positioning strategies, starting with a good name. Any”
― Positioning: The Battle for Your Mind
― Positioning: The Battle for Your Mind
Bethany’s 2025 Year in Books
Take a look at Bethany’s Year in Books, including some fun facts about their reading.
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