Cynergie

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Sukant Ratnakar
“Rumors travel faster then the speed of light”
Sukant Ratnakar, Open the Windows: To the World Around You

Paul M. Rand
“92% of respondents reported that a positive recommendation from a friend,
family member, or someone they trust is the biggest influence on whether they buy a product or service.”
Paul M Rand, Highly Recommended: Harnessing the Power of Word of Mouth and Social Media to Build Your Brand and Your Business

Philip Kotler
“Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to being consumer-centric (Marketing 2.0). Today we see marketing as transforming once again in response to the new dynamics in the environment. We see companies expanding their focus from products to consumers to humankind issues. Marketing 3.0 is the stage when companies shift from consumer-centricity to human-centricity and where profitability is balanced with corporate responsibility.”
Phillip Kotler

Thom S. Rainer
“Introverts don't like small talk conversation, but they typically don't mind writing. The more people can "see" you on Facebook, Twitter, Google+, or a blog, the more they will feel like they know you, even though you don't have one-on-one interaction with them.”
Thom S. Rainer

Paul M. Rand
“The No. 1 most credible source of [online] recommendations is YouTube,” Rand says. “But a friend liking a brand page and sharing that is now considered the second-most prominent form of recommendation, and third is online brand reviews.”
Paul M. Rand

year in books
Vidura ...
862 books | 531 friends

Pauline...
1,712 books | 149 friends

Nazim B...
99 books | 57 friends

Jodi
73 books | 650 friends

Naomi P...
883 books | 154 friends

John Fl...
340 books | 211 friends

Teresa ...
1,110 books | 389 friends

Kristin...
486 books | 57 friends

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