Jim Cooper

“When companies do not understand their customers’ or users’ problems well, they cannot possibly define value for them. Instead of doing the work to learn this information about customers, they create a proxy that is easy to measure. “Value” becomes the quantity of features that are delivered, and, as a result, the number of features shipped becomes the primary metric of success.”
― Melissa Perri, Escaping the Build Trap: How Effective Product Management Creates Real Value

“Strategy is a deployable decision-making framework, enabling action to achieve desired outcomes, constrained by current capabilities, coherently aligned to the existing context.”
― Melissa Perri, Escaping the Build Trap: How Effective Product Management Creates Real Value

“It is a silly piece of cruelty to confine an ignorant man all day with nothing to do; it is like chaining a dog in a barrel. Only an educated man, who has consolations within himself, can endure confinement.”
― George Orwell, Collections of George Orwell Essays: Restored Classics to Go Edition

“Increasing self-awareness is an intervention in and of itself, and the precursor to making any other changes.”
― David Peter Stroh, Systems Thinking For Social Change: A Practical Guide to Solving Complex Problems, Avoiding Unintended Consequences, and Achieving Lasting Results