Eugene

“If you don’t like choosing between horrible and cataclysmic, don’t become CEO. Jason”
― Ben Horowitz, The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

“In fact, other than the books written by Andy Grove, I don’t know of any management books that teach you how to manage in wartime like Steve Jobs or Andy Grove. BACK”
― Ben Horowitz, The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

“Want to see a great company story? Read Jeff Bezos’s three-page letter he wrote to shareholders in 1997. In telling Amazon’s story in this extended form—not as a mission statement, not as a tagline—Jeff got all the people who mattered on the same page”
― Ben Horowitz, The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

“I tell my kids, what is the difference between a hero and a coward? What is the difference between being yellow and being brave? No difference. Only what you do. They both feel the same. They both fear dying and getting hurt. The man who is yellow refuses to face up to what he’s got to face. The hero is more disciplined and he fights those feelings off and he does what he has to do. But they both feel the same, the hero and the coward. People who watch you judge you on what you do, not how you feel.” —CUS D’AMATO, LEGENDARY BOXING TRAINER When”
― Ben Horowitz, The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers