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“As a woman in the business world, I kept seeing other women make the same mistakes over and over again. Telling their coworkers they wanted to be promoted. Asking their managers for more money. Bringing visibility to their work, leading meetings, talking in meetings, looking around in meetings, and breathing in meetings. Seeing this, I knew my calling was to write a book that would stop the frustration of making an effort. I learned many of these tips while I was working in the male-dominated world of tech.”
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
“When describing your accomplishments, you need to strike a balance between tooting your own horn and hiding your horn behind the shed. This is difficult because if you don’t take enough credit you won’t seem qualified, but if you take too much credit you’ll seem arrogant. Good luck with that.”
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
“When hiring, we look at a variety of factors, including education, experience, and skills. The biggest factor by far, though, is a candidate’s ability to fit in with our existing culture. Some might say this is why we seem to only hire the same type of people, but who knows?”
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
“When your coworker complains about something, bring up something completely unrelated that they should be complaining about. Then when what they were complaining about becomes a problem, ask them why they didn’t bring it up sooner.”
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
― How to Be Successful without Hurting Men's Feelings: Non-threatening Leadership Strategies for Women
“While tracking trends can be a useful tool in dealing with the unpredictable future, market research can be more of a problem than a help. Research does best at measuring the past. New ideas and concepts are almost impossible to measure. No one has a frame of reference. People don’t know what they will do until they face an actual decision.
The classic example is the research conducted before Xerox introduced the plain-paper copier. What came back was the conclusion that no one would pay five cents for a plain-paper copy when they could get a Thermofax copy for a cent and a half. Xerox ignored the research, and the rest is history.”
― The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
The classic example is the research conducted before Xerox introduced the plain-paper copier. What came back was the conclusion that no one would pay five cents for a plain-paper copy when they could get a Thermofax copy for a cent and a half. Xerox ignored the research, and the rest is history.”
― The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
Books & Boba
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— last activity Feb 15, 2026 11:14PM
This is a book club dedicated to books written by Asian and Asian American authors. We cover a wide range of genres including contemporary, historical ...more
Maria’s 2025 Year in Books
Take a look at Maria’s Year in Books, including some fun facts about their reading.
485 books
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83 friends
1,450 books
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293 friends
1,197 books
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147 friends
114 books
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223 friends
24 books
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4 friends
507 books
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248 friends
712 books
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75 friends
103 books
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56 friends
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