Neha Jeevan

“To collect photographs is to collect the world.”
― Susan Sontag, On Photography

“This is the balancing act that vegans face: we either voice our objection and get labelled as extremist, militant, awkward or abnormal, or we stay silent and smile through the image of a cow having their throat cut that passes through our minds as we watch our loved ones bite into beef burgers. We either feel like we are betraying our morals out of fear of causing upset or find ourselves being labelled as preachy, forceful vegan extremists.”
― Ed Winters, This Is Vegan Propaganda

“A capitalist society requires a culture based on images. It needs to furnish vast amounts of entertainment in order to stimulate buying and anesthetise the injuries of class, race, and sex. And it needs to gather unlimited amounts of information, the better to exploit natural resources, increase productivity, keep order, make war, give jobs to bureaucrats. The camera's twin capacities, to subjectivise reality and to objectify it, ideally serve these needs as strengthen them. Cameras define reality in the two ways essential to the workings of an advanced industrial society: as a spectacle (for masses) and as an object of surveillance (for rulers). The production of images also furnishes a ruling ideology. Social change is replaced by a change in images. The freedom to consume a plurality of images and goods is equated with freedom itself. The narrowing of free political choice to free economic consumption requires the unlimited production and consumption of images.”
― Susan Sontag, On Photography

“It is a clear indictment of how ingrained our state of cognitive dissonance is that we see attempts at moral consistency as signs of extremism. Is it not strange that we call those who kill dogs animal abusers, those who kill pigs normal and those who kill neither extremists? Is it not odd that someone who smashes a car window to rescue a dog on a hot day is viewed as a hero but some one who rescues a piglet suffering on a far is a criminal?”
― Ed Winters, This is Vegan Propaganda