Julian Piccolo

“Often, the cartoons feature people using sneaky and creative ways to coax their Pop-Tart into a toaster. One such example occurred over the July Fourth holiday, where a cartoon depicted a person luring a Pop-Tart into a toaster made to look like a parade float. While inside the toaster, the Pop-Tart inquires about when to pop out, and the hungry person declares, “Yep, just one more minute …”
― Ekaterina Walter, The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

“Kellogg’s Pop-Tarts frequently uses cartoons as part of its visual content mix to tell a fun and irreverent story around people’s cravings for Pop-Tarts.”
― Ekaterina Walter, The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand