“Solution selling is sales based on a customer's overall journey. This approach allows the sales process to be more comprehensive; instead of just selling one product, you offer a funnel of multiple products and services. Think”
― SUMMARY: The Challenger Sale: Taking Control of the Customer Conversation: BY Matthew Dixon & Brent Asamson | The MW Summary Guide
― SUMMARY: The Challenger Sale: Taking Control of the Customer Conversation: BY Matthew Dixon & Brent Asamson | The MW Summary Guide
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