“Hard work, says the Scottish proverb, never killed a man. People die of boredom and disease. There is nothing like an occasional all-night push to enliven morale – provided you are part of the push. Never leave the bridge in a storm.”
― Ogilvy on Advertising
― Ogilvy on Advertising
“If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.”
― Ogilvy on Advertising
― Ogilvy on Advertising
“On average, helpful information is read by 75 per cent more people than copy which deals only with the product. This ad told how Rinso gets out stains. It was read and remembered”
― Ogilvy on Advertising
― Ogilvy on Advertising
“In my experience, committees can criticize, but they cannot create. ‘Search the parks in all your cities You’ll find no statues of committees.”
― Ogilvy on Advertising
― Ogilvy on Advertising
Barbra’s 2025 Year in Books
Take a look at Barbra’s Year in Books, including some fun facts about their reading.
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