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Well, the idea is to give yourself extremely small goals that are childishly simple to accomplish. Such as, “today I am going to do nothing with this ad except the offer.” Or, “today, I am going to nothing with this ad except read through
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“Any company that gets so complacent it thinks everything is “fine” deserves to go out of business—it literally means its leaders have stopped caring. A competitive company is always on the offense. Always. Always. Always.”
― The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit
― The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit
“A man who is self-reliant, positive, optimistic, and undertakes his work with the assurance of success magnetizes his condition. He draws to himself the creative powers of the universe.”
― The Power of Positive Thinking
― The Power of Positive Thinking
“The customers have input over almost every aspect of the restaurant brand. They build menu items, determine price structures and hours of operation, suggest promotions, and even guest bartend for charity events. How does Joe Sorge dare give such control of his brand over to his customers? Two reasons. The first is that one-to-one relationships make life more fun. The second is that in a Thank You Economy, it pays off. Big. Knowing his customer base has always been a priority for Sorge. The idea that you have to create a welcoming atmosphere in a restaurant is a no-brainer, but at AJ Bombers, online customers get as much attention as anyone sitting at a four-top.”
― The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit
― The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit
“I still opt for a scoop of plant-based protein powder from time to time—after a particularly brutal workout, if I’m feeling overly fatigued from training, or when I know I haven’t sourced quite enough whole food protein from my meals. I prefer to combine a variety of plant-based proteins for this purpose, such as hemp, pea, and sprouted brown rice, to ensure maximum bioavailability and assimilation of all the essential amino acids our bodies can’t produce themselves. In fact, I recently formulated my own plant-based protein recovery supplement, in cooperation with microbiologist Compton Rom of Ascended Health, called Jai Repair. Infused with a proprietary blend of additional reparative nutrients like Cordyceps mushroom extracts, L-glutamine, vitamin B12, and antioxidants such as resveratrol, Jai Repair is scientifically devised to enhance rapid recovery from exercise-induced stress and is a formula I’ve come to rely on as a key component in my training regime.”
― Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and Discovering Myself
― Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and Discovering Myself
“In the end, no matter what obstacles a company faces in the Thank You Economy, the solution will always be the same. Competitors are bigger? Outcare them. They’re cheaper? Outcare them. They’ve got celebrity status and you don’t? Outcare them. Social media gives you the tools to touch your consumer and create an emotion where before there might not have been one. It doesn’t matter if you’re not small or cool or sexy—people can get pumped up about the craziest stuff. I mean, really, who could have predicted the guy in a trench coat pulverizing iPhones in a blender? (Seriously, if you haven’t seen it, check out willitblend.com. It’s fantastic!)”
― The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit
― The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit
Jocko Podcast Book Club
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— last activity Jan 24, 2018 07:21AM
This is a group to discuss the books mentioned in the Jocko Podcast, as well as the podcast itself.
Paul’s 2025 Year in Books
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