David

“Henry Ford’s reaction to a consultant who questioned why he paid $50,000 a year to someone who spent most of his time with his feet on his desk. “Because a few years ago that man came up with something that saved me $2,000,000,” he replied. “And when he had that idea his feet were exactly where they are now.”
― Rory Sutherland, Rory Sutherland: The Wiki Man

“it is perfectly possible to be both rational and wrong.”
― Rory Sutherland, Alchemy: The Surprising Power of Ideas That Don't Make Sense

“It is much easier to be fired for being illogical than it is for being unimaginative. The fatal issue is that logic always gets you to exactly the same place as your competitors.”
― Rory Sutherland, Alchemy: The Surprising Power of Ideas That Don't Make Sense

“Some people say they have 20 years experience, when in reality, they have 1 year's experience repeated 20 times. (Stephen M R Covey to Richie Norton when Norton asked if he was too young to train older executives for Covey.)”
― Richie Norton