C. Spencer Reynolds

“Tonight, in the glow of gratitude for our free will, let us write down the words and phrases that describe our ideal identity. Put them on beautiful paper and in ink. Carry them everywhere. Look at these words, memorize them, verbalize them—become them.”
― Brendon Burchard, The Motivation Manifesto: 9 Declarations to Claim Your Personal Power

“Marketing is telling people what you do, over and over. There are many ways of telling people—in person, by phone, in writing, on the Web, through the media—but you do have to tell them. You can’t just wait for the phone to start ringing. You have to tell them over and over. Studies estimate that the typical urban citizen is exposed to thousands of marketing messages per day. Where is your message in all that communication? What will make others remember you if they hear about you only once?”
― C.J. Hayden, Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches - Third Edition

“Effective marketing is little more than creating and operating an effective marketing system. When I use the word system I mean several things: (1) the system is documented; you can’t have a system unless you write it down, (2) the system is built on sound marketing principles, and (3) you constantly measure, innovate, and refine the system.”
― C.J. Hayden, Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches - Third Edition