“the strategic price you set for your offering must not only attract buyers in large numbers but also help you to retain them.”
― Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
― Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
James’s 2025 Year in Books
Take a look at James’s Year in Books, including some fun facts about their reading.
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