Simple Effectiveness

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Pre-Suasion: A Re...
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Spent: Sex, Evolu...
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Malcolm Gladwell
“The key to good decision making is not knowledge. It is understanding. We are swimming in the former. We are desperately lacking in the latter.”
Malcolm Gladwell, Blink: The Power of Thinking Without Thinking

Stephen R. Covey
“We are free to choose our actions, . . . but we are not free to choose the consequences of these actions.”
Stephen R. Covey, First Things First

Stephen R. Covey
“Strength lies in differences, not in similarities”
Stephen R. Covey

Malcolm Gladwell
“We have, as human beings, a storytelling problem. We're a bit too quick to come up with explanations for things we don't really have an explanation for.”
Malcolm Gladwell, Blink: The Power of Thinking Without Thinking

Stephen R. Covey
“But until a person can say deeply and honestly, "I am what I am today because of the choices I made yesterday," that person cannot say, "I choose otherwise.”
Stephen R. Covey, The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change

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