N BARBER

“Ideas are easy. Execution is everything.”
― John Doerr, Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs

“KEY RESULTS benchmark and monitor HOW we get to the objective. Effective KRs are specific and time-bound, aggressive yet realistic. Most of all, they are measurable and verifiable. (As prize pupil Marissa Mayer would say, “It’s not a key result unless it has a number.”)”
― John Doerr, Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs

“The truth knocks on the door and you say, ‘Go away, I’m looking for the truth,’ and so it goes away. Puzzling.”
― Robert M. Pirsig, Zen and the Art of Motorcycle Maintenance: An Inquiry into Values

“It is the study of how the human brain was designed—by natural selection—to mislead us, even enslave us.”
― Robert Wright, Why Buddhism is True: The Science and Philosophy of Meditation and Enlightenment