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“If you want to build a ship, don’t drum up the men to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.”
―
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“Never go into user research to prove a point, and never create goals that seek to justify a position or reinforce a perspective. The process should aim to uncover what people really want and how they really are, not whether an opinion (whether yours or a stakeholder’s) is correct”
― Observing the User Experience: A Practitioner's Guide to User Research
― Observing the User Experience: A Practitioner's Guide to User Research
Rebekah’s 2025 Year in Books
Take a look at Rebekah’s Year in Books, including some fun facts about their reading.
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