Albert

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Mark Miodownik
“In a very real way, then, materials are a reflection of who we are, a multi-scale expression of our human need and desires.”
Mark Miodownik, Stuff Matters: Exploring the Marvelous Materials That Shape Our Man-Made World

Vijay Govindarajan
“Organizations are not designed for innovation. Quite the contrary, they are designed for ongoing operations.”
Vijay Govindarajan, The Other Side of Innovation: Solving the Execution Challenge (Harvard Business Review

Donald A. Norman
“Good design is actually a lot harder to notice than poor design, in part because good designs fit our needs so well that the design is invisible,”
Donald A. Norman, The Design of Everyday Things

Ashlee Vance
“He points out that one of the really tough things is figuring out what questions to ask,” Musk said. “Once you figure out the question, then the answer is relatively easy. I came to the conclusion that really we should aspire to increase the scope and scale of human consciousness in order to better understand what questions to ask.” The teenage Musk then arrived at his ultralogical mission statement. “The only thing that makes sense to do is strive for greater collective enlightenment,”
Ashlee Vance, Elon Musk: How the Billionaire CEO of SpaceX and Tesla is Shaping our Future

Phil Knight
“And those who urge entrepreneurs to never give up? Charlatans. Sometimes you have to give up. Sometimes knowing when to give up, when to try something else, is genius. Giving up doesn’t mean stopping. Don’t ever stop. Luck plays a big role. Yes, I’d like to publicly acknowledge the power of luck. Athletes get lucky, poets get lucky, businesses get lucky. Hard work is critical, a good team is essential, brains and determination are invaluable, but luck may decide the outcome. Some people might not call it luck. They might call it Tao, or Logos, or Jñāna, or Dharma. Or Spirit. Or God. Put”
Phil Knight, Shoe Dog

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