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We Are All the Same Age Now: Valuegraphics, The End of Demographic Stereotypes by
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Dave Schoettinger
is on page 94 of 228
The author is a marketer and has decided that his businesses are missing the boat in tailoring their advertising to age groups. He thinks defining customers by their values is a better bet and will gladly guide them through it in exchange for his consulting fees.
— May 16, 2020 07:38AM
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Dave Schoettinger
is on page 34 of 228
Forget the boomer and millennial jokes. According to David Allison shared age characteristics are, at best, an anachronistic concept. Only a few personal anecdotes have been offered as evidence so far, but I'm just getting started.
— May 15, 2020 04:49AM
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Nishant Mehrotra
is on page 182 of 226
Good stuff on luxury and millennials not interested in arts
— Dec 06, 2019 09:01AM
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Nishant Mehrotra
is on page 133 of 226
Good stuff . Technology and environmental peeps are quite diff than I thought .
— Nov 26, 2019 08:35AM
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Nishant Mehrotra
is on page 112 of 226
Keeps getting better . I’m definitely in the house of creativity which is 35 percent of the population .
— Nov 25, 2019 08:29AM
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Nishant Mehrotra
is on page 66 of 226
Quite good . Conversational style . One core value that is universal amongst the ages is : belonging . Then family and then relationships. And the health / fitness ... and then read the book
— Nov 24, 2019 04:25PM
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Nishant Mehrotra
is on page 44 of 226
This guy is canadian I like him
— Nov 24, 2019 03:56PM
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Nishant Mehrotra
is on page 25 of 226
values over age. loving it so far.
— Jun 27, 2019 09:37AM
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