Status Updates From Crossing the Chasm: Marketi...
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by
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Arturo
is 45% done
c4. target the point of attack
target your market
understand your buyers
greeat tactical guide fot the both parts!
— Nov 02, 2026 08:27AM
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target your market
understand your buyers
greeat tactical guide fot the both parts!
Arturo
is 40% done
c3.2 the d-day analogy
mainly choose your market niche, win it and then rollout to the rest of the market
— Oct 30, 2026 02:49PM
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mainly choose your market niche, win it and then rollout to the rest of the market
Arturo
is 35% done
c3.1 the d-day analogy
word of mouth is important… indeed
pragmatics look for established companies… they make it easy for them
marketing has low budget sooo what could you do?
marketing and market segmentation is pineacle
— Oct 25, 2026 03:08PM
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word of mouth is important… indeed
pragmatics look for established companies… they make it easy for them
marketing has low budget sooo what could you do?
marketing and market segmentation is pineacle
Arturo
is 30% done
c2.3 high tech marketing enlightment
the ight tech adoptio lifecycle
the lagards and scepticks probably never gonna buy
visionaries be ahesd of the curve
— Oct 24, 2026 11:33AM
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the ight tech adoptio lifecycle
the lagards and scepticks probably never gonna buy
visionaries be ahesd of the curve
Arturo
is 25% done
c2.2 high tech marketing enlightment
perfect description of the main groups (pragmatcis and conservetives) great chapter
— Oct 22, 2026 08:48AM
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perfect description of the main groups (pragmatcis and conservetives) great chapter
Arturo
is 20% done
c2.1. high tech marketing enlightment
visionaries create great expectations
visionaries review technically that their vision is achievable
pilots!
— Oct 21, 2026 10:07AM
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visionaries create great expectations
visionaries review technically that their vision is achievable
pilots!
Arturo
is 15% done
c1. hogh-tech marketing ilusion
there are cracks between adopters because there are challenges to addreess to make high-tech happens
— Oct 18, 2026 10:50AM
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there are cracks between adopters because there are challenges to addreess to make high-tech happens
Arturo
is 10% done
c0. introduction
bell curve
early adopters
majrotiy early adopters
majorty late adopters
late adopters
— Oct 17, 2026 06:06PM
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bell curve
early adopters
majrotiy early adopters
majorty late adopters
late adopters









