Status Updates From Sold on Language: How Adver...

After a little dry theoretical stuff, it has become frighteningly interesting about how politics come into play and advertising techniques are use to manipulate voters...

Somewhere in the first third of this really scary book. Scary because it explains how easy it is to manipulate once opinion about topics. It's about advertising, but in fact it is about the traits a linguist has at their disposal to make you feel about what ever topic and therefore persuade you to act, or not to act, the way they want.

this book is filled with incorrect and subjective ideas. while sometimes it provides things to really think about, mostly it provided only a gentle gloss of actuality, presenting more bias and falsity than actual information. it used only studies it decided looked good, and even then picking the parts that conveyed their message. awful.