Marianne Brodman’s Reviews > Shoptimism: Why the American Consumer Will Keep on Buying No Matter What > Status Update

In the home stretch. If any of you socio-economists have any interest, you may now begin calling dibs.

AND I even referenced some of my findings to Kristen Kistler this week.

Researchers remind us indiscriminate buying has been associated w/ pyromania- something to keep in mind as you last-minute Christmas shop.

Now will I finish it in time to pass it on to a Christmas shopper in need of the brakes?

"In 2006 scientists found evidence that neurotransmitter dopamine continues to be released for up to an hour after initial inhale, which leads to a speculation the we may remain in a happy mood for a good 60 minutes after something like a Cinnabon cue enters our system."

The Classic vs. the Romantic buyer in a steal cage match. I'm the practical Virgo, so suit up, suckers.

We stand a better chance of remembering a price of $9.12 than a price of $8.57 bc it has fewer syllables. Every extra syllable in a product's price decreases our ability to remember that price by 20% bc the brain's phonological loop cna hold only 1.5 to 2 seconds of spoken information.

"To have lived is to have spent." And no surprise to me, I'm a "classic" buyer, although I married a "romantic" buyer.

I have most of the items determined as signs of status...for 1900-1970. Too bad today's calendar reads 2016.