kate’s Reviews > We Were Feminists Once: From Riot Grrrl to CoverGirl, the Buying and Selling of a Political Movement > Status Update

And now you can celebrate the anniversary of this milestone in women's rights, and the strength and conviction of the courageous suffragettes involved whenever you use your First USA Anniversary Series Platinum Mastercard®. Celebrate women's rights. Apply today." (2/2)

"In a village chapel in upstate New York, 150 years ago, the initial bold steps in a revolution that would ensure women the right to vote were taken at the first women's rights celebration at Seneca Falls. (1/2)

“Feminism, so long dismissed as the realm of the angry, the cynical, the man-hating, and the off-puttingly hairy, was officially a thing. It was hot. And, perhaps most important, it was sellable.”

I generally view advertising negatively because of its inherent goal to manipulate and sell but its role in encouraging young women to play sports and pursue careers in stem in the 2000s seems like a positive outcome of the campaign? A good example of the power advertising and its wide reach can have on pop culture