Daniel Kloke’s Reviews > The Power of Habit: Why We Do What We Do in Life and Business > Status Update

Interesting beginning for a "self help" book. I'm intrigued by the fact that the Amazon reviews are so high when it starts with a long (ish) scientific backstory. Normally these books attempt to arouse passions to help the readers invest in the value of the ideas before expounding on them. This is much longer and drier at the beginning. Hm!