Mike Templeton’s Reviews > Loyalty Programs: The Complete Guide > Status Update
Mike Templeton
is on page 38 of 442
The historical account of loyalty programs – possibly dating back to the ancient Egyptians – was a lot of fun to soak in. I’d heard of some of the early programs in the 1900s; this book does a great job surfacing the supporting facts.
— Dec 21, 2022 08:38PM
Like flag
Mike’s Previous Updates
Mike Templeton
is on page 178 of 442
Now getting into the various loyalty program design frameworks, which is very interesting to dissect.
— Jan 21, 2023 03:27PM
Mike Templeton
is on page 148 of 442
Made it through most of the core behavioral psychology research surrounding loyalty programs. Very deep, but well documented.
— Jan 16, 2023 05:05PM
