C. Richard Weylman

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C. Richard Weylman


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The United States
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C. Richard Weylman, Chairman of Weylman Consulting Group and CEO of The Weylman Center for Excellence in Practice Management, is a highly sought-after sales and marketing consultant, speaker, and media expert. His writings have been featured in Investment Advisor, Fundfire, NALU, GAMA News Journal, and on WSJ.com and Forbes.com.

Average rating: 3.63 · 321 ratings · 30 reviews · 8 distinct worksSimilar authors
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“As mentioned previously, companies of all sizes have embraced this strategy. They are making brand promises unique to them and, as a result, experiencing great consumer responsiveness and growth in spite of dire economic conditions. Here are a few I admire: ING U.S. Financial Services—“We Make It Easy for You”
C. Richard Weylman, The Power of Why: Breaking Out In a Competitive Marketplace

“They reduce their customers’ stress level, from the simple things like physical strain (not bending over but putting wash in at table-top level) to emotional tension (one-step, perfect choice transactions).”
C. Richard Weylman, The Power of Why: Breaking Out In a Competitive Marketplace

“Unique Value Promise.”
C. Richard Weylman, The Power of Why: Breaking Out In a Competitive Marketplace



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