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Laura Bull

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Laura Bull

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Born
The United States
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June 2019


Laura Bull is the founder and CEO of The Brand Management Company, a bestselling author, and a brand strategist who specializes in transforming people into competitive and sustainable business brands. Early on in her career, Laura spent ten years with Sony Music Entertainment, becoming one of the company's youngest executives at the age of twenty-eight. During her tenure, she spearheaded artist development and marketing for globally recognized brands including Carrie Underwood, Brad Paisley, and Johnny Cash among hundreds of other artists from Arista, RCA, Columbia, Epic, and Monument records.

Now an Amazon instant bestselling author in multiple categories like Marketing, Direct Marketing and Marketing for Small Business, From Individual to
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Laura Bull Do research on anything remotely dealing with your topic of choice. If anything strikes a nerve, write about it. If not, walk away for another day. St…moreDo research on anything remotely dealing with your topic of choice. If anything strikes a nerve, write about it. If not, walk away for another day. Stress only restricts creativity. So it's best to get a work out in or do anything else you enjoy. It'll come to you.(less)
Laura Bull Don't just write for today. Don't just write for passion. Write something that your 70 year old self will be proud of and write with a purpose in mind…moreDon't just write for today. Don't just write for passion. Write something that your 70 year old self will be proud of and write with a purpose in mind. The moment when you recover from the tedious techniques and edits and style corrections with these two priorities still at the forefront, you know you have something worth sharing.(less)
Average rating: 4.04 · 102 ratings · 23 reviews · 2 distinct worksSimilar authors
From Individual to Empire: ...

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Signs You Don’t Actually Need a Rebrand And What to Do Instead

Lately, it feels like every brand is hopping on the “rebrand” train. New logos. New colors. Fresh taglines. But most of the time, a rebrand isn't what your brand actually needs. A rebrand is visible. It’s fast. It’s exciting and there’s a certain satisfaction in pointing at a shiny new logo and saying, “Look! We’ve changed!” But if your brand story underneath is still unclear, all you’ve done is p Read more of this blog post »
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Published on November 26, 2025 06:00
City of Girls
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by Elizabeth Gilbert (Goodreads Author)
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The Four Winds
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by Kristin Hannah (Goodreads Author)
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Laura’s Recent Updates

Laura Bull wrote a new blog post

Signs You Don’t Actually Need a Rebrand And What to Do Instead

Lately, it feels like every brand is hopping on the “rebrand” train. New logos. New colors. Fresh taglines. But most of the time, a rebrand isn't what Read more of this blog post »
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Funny Story by Emily Henry
Funny Story
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The Women by Kristin Hannah
The Women
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Tom Lake by Ann Patchett
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The American Heiress by Daisy Goodwin
The American Heiress
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The American Heiress by Daisy Goodwin
The American Heiress
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The Personal Librarian by Marie Benedict
The Personal Librarian
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The Midnight Library by Matt Haig
The Midnight Library
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American Dirt by Jeanine Cummins
American Dirt
by Jeanine Cummins (Goodreads Author)
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“J. K. Rowling has a passion for writing, but her purpose is much deeper. Before Potter was even a dream, her work at Amnesty International began her lifetime of dedication to human rights worldwide. Her current world stage has allowed her to be an outspoken activist for women and the LGBTQ community, reaching millions of followers with just one tweet. And she is a fierce advocate for the impoverished, the souls whose fate she once shared before Harry Potter. Just as she wrote of her protagonist, her purpose is to help people overcome adversity and instill hope. To see Rowling’s purpose, you need only pick up a book.”
Laura Bull, From Individual to Empire: A Guide to Building an Authentic and Powerful Brand

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