Neal Schaffer's Blog

Pinterest offers multiple ways to earn real income, from affiliate marketing and brand partnerships to direct product sales and traffic-driven ad revenue. The platform’s 600 million monthly active users represent a massive audience actively searching for products and inspiration. You can start monetizing today if you approach it strategically. The truth is, most creators jump […]

How to Make Money on Pinterest in 2026 appeared first on NealSchaffer.com

Email remains one of the most profitable and reliable marketing channels for ecommerce brands, but success in 2025 is no longer about blasting the same newsletter to your entire list. With rising ad costs, increasing competition, and higher customer expectations, ecommerce email marketing must be strategic, data-driven, and deeply personalized. Having worked with brands across […]

Ecommerce Email Marketing: Strategies, Flows, and Tools to Drive Sales in 2025 appeared first on NealSchaffer.com

Making money with AI isn’t about chasing shiny objects or waiting for magic to happen. You need specific skills, the right tools, and a practical approach that actually works. The truth is, AI tools can help you earn money through content creation, freelance services, affiliate marketing, and digital products. But success requires understanding which opportunities […]

How to Make Money with AI in 2026 appeared first on NealSchaffer.com

YouTube has become the fastest-growing platform for podcast consumption. In 2025, 40% of podcast consumers report YouTube as their primary app for podcasts, surpassing Spotify and Apple Podcasts. This isn’t just a trend. It’s a fundamental shift in how audiences discover and consume audio content. The numbers tell a compelling story. 76% of smart TV […]

How to Start Podcasting on YouTube appeared first on NealSchaffer.com

If social media disappeared tomorrow, would your business survive? It’s a sobering question that most entrepreneurs avoid thinking about until algorithm changes tank their organic reach or their favorite platform changes its rules overnight. The harsh reality is that building your business on rented digital land puts your livelihood at the mercy of tech billionaires […]

How to Build an Email List: 10 Proven Strategies That Actually Work appeared first on NealSchaffer.com

LinkedIn allows you to have a great degree of control over who can see what about you on LinkedIn. One of the most powerful features for maintaining privacy is LinkedIn private mode, which allows you to browse profiles anonymously without revealing your identity. Especially in an era where there seems to be very little online […]

LinkedIn Private Mode: Complete Guide to Anonymous Browsing & Privacy Settings appeared first on NealSchaffer.com

Your podcast script is the backbone that determines whether your audience stays engaged or clicks away after 30 seconds. After hosting “Your Digital Marketing Coach” for years, I’ve learned that the difference between a good episode and a great one often comes down to how well you’ve structured your content before hitting record. Most podcasters […]

Why Your Podcast Script Is Killing Your Growth (And How to Fix It in 15 Minutes) appeared first on NealSchaffer.com

You don’t need to show your face to make money on YouTube. While everyone else is obsessing over ring lights and camera angles, smart creators are building profitable faceless channels using automation systems that work around the clock. After spending over 15 years in digital marketing education and watching countless entrepreneurs chase shiny objects, I’ve […]

How to Start a Faceless YouTube Automation Channel appeared first on NealSchaffer.com

Pinterest isn’t just a place for recipes, DIY crafts, or wedding inspiration—it’s one of the most underutilized discovery platforms in the digital world. As a Fractional CMO and marketing strategist, I’m always evaluating platforms not just for their features, but for the opportunity they offer creators, consumers, and brands. Pinterest, often misunderstood as a social […]

How Pinterest Works (and How to Make It Work for You) appeared first on NealSchaffer.com

If you’re wondering how much Facebook ads cost in 2025, the short answer is: it depends — a lot. Your costs will vary based on your industry, audience, location, ad quality, and even the time of year you run your campaigns. While there’s no one-size-fits-all price tag, industry data gives us clear benchmarks for what […]

How Much Do Facebook Ads Cost in 2025? CPC, CPM, Industry Benchmarks & Cost-Saving Tips appeared first on NealSchaffer.com