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Nacho Parietti

Goodreads Author

Born

in Uruguay

Website

https://www.thebehavioralstartup.com/

Genre

Nonfiction, Psychology, Business

Member Since

March 2025

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Nacho Parietti (Ignacio Parietti) is a behavioral design expert and product innovation leader who transforms complex challenges into user-centered solutions. As the creator of the ANVERSO Models methodology and the Behavioral Design Sprint, he bridges the gap between behavioral science theory and practical application. His book, The Behavioral Startup, teaches experts and non-technical founders to design products the right way around — starting with behaviors instead of features.

His diverse background includes experience in gaming, education, and AI integration, giving him unique insights into how people interact with products. Parietti has successfully led more than 30 major product initiatives, including nationwide healthcare platforms, e ...more

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Nacho Parietti’s books

Average rating: 5.00 · 4 ratings · 4 reviews · 2 distinct works

	The Behavioral Startup: A step-by-step method to turn your ideas into successful products. by Nacho Parietti (Goodreads Author), Germán Ferrés (Illustrator) it was amazing 5.00 avg rating — 4 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	La Behavioral Startup: Un framework de ciencia conductual para crear productos que la gente realmente use 0.00 avg rating — 0 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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Nacho Parietti rated a book it was amazing The Sandman Volumes 1-10 Box (10 books) by Neil Gaiman (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Surprise to no one, this is a master piece that made me think of comics as something else.
Oct 07, 2026 09:16AM · like · see review
Nacho Parietti wants to read The Player of Games (Culture, #2) by Iain M. Banks	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 30, 2026 10:49AM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of The Player of Games by Iain M. Banks. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — The Player of Games by Iain M. Banks <iframe sandbox id="wrongBookKindlePreviewScreen">
Nacho Parietti liked Ernesto Natalevich's review of The Behavioral Startup: A step-by-step method to turn your ideas into successful products.: "I recommend "The Behavioral Startup" by Nacho Parietti. This book is offers a clear and practical step-by-step method to transform your ideas into successful products. It's incredibly well-structured, making complex behavioral insights easy to unders" Read more of this review »
May 28, 2025 04:17PM · see review
Nacho Parietti is now following Nacho Parietti Author of The Behavioral Startup: A step-by-step method t...
Apr 25, 2025 07:07AM · like
Nacho Parietti is currently reading The Sandman Volumes 1-10 Box (10 books) by Neil Gaiman (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Mar 19, 2025 08:46AM · like