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Hamid Ghanadan

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Website

https://www.thelinusgroup.com/speaker-hamid-gha...

Member Since

March 2018

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Hamid Ghanadan is the founder of Linus, a creative digital marketing agency that focuses solely on collaborating with partners in the healthcare and life science industries. Hamid has dedicated his career to closing the gap between science and humans by studying the interplay between logic and emotion in how people comprehend technical information. A biochemist turned digital marketer, Hamid has written two books—Persuading Scientists and Catalytic Experiences—about the decision-making patterns of scientists, and what this means for today’s marketing landscape. He has appeared on the global stage at TEDx as well as a frequent guest speaker at corporations and industry conferences and a trusted contributor to several industry publications an ...more

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Hamid Ghanadan’s books

Average rating: 4.07 · 87 ratings · 14 reviews · 6 distinct works • Similar authors

	Persuading Scientists: Marketing to the World's Most Skeptical Audience 3.98 avg rating — 55 ratings — published 2012 — 3 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Catalytic Experiences: Persuading Scientists and Clinicians with Effective Digital Marketing 4.40 avg rating — 15 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Not Buying It: The Art of Selling to Scientists, Doctors, and Other Professional Skeptics 4.09 avg rating — 11 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	c: Marketing World's Most Skeptical Audience 4.20 avg rating — 5 ratings — published 2012	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Not Buying It: The Art of Selling to Scientists, Doctors, and Other Professional Skeptics liked it 3.00 avg rating — 1 rating	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Not Buying It: The Art of Selling to Scientists, Doctors, and Other Professional Skeptics 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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Hamid Ghanadan liked Kristin's review of Not Buying It: The Art of Selling to Scientists, Doctors, and Other Professional Skeptics: "Sales is hard, and persuading technical audiences is complicated (making it even harder!). If your end customer is a clinician, scientist or other skeptical audience, this is your playbook for success. I loved the frameworks, examples, and practical " Read more of this review »
Jul 05, 2026 09:30PM · see review · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Not Buying It by Hamid Ghanadan. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Not Buying It by Hamid Ghanadan <iframe sandbox id="wrongBookKindlePreviewScreen">
Hamid Ghanadan liked SnowFlash's review of Not Buying It: The Art of Selling to Scientists, Doctors, and Other Professional Skeptics: "Excellent book I can’t believe there’s a book that provides me with practical guidelines and really relevant examples for my profession. Marketing and selling to doctors and scientists is different than other B2B markets. This book not only explains " Read more of this review »
Jul 05, 2026 09:30PM · see review · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Not Buying It by Hamid Ghanadan. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Not Buying It by Hamid Ghanadan <iframe sandbox id="wrongBookKindlePreviewScreen">
Hamid Ghanadan and 1 other person liked Katie Jeschke's review of Not Buying It: The Art of Selling to Scientists, Doctors, and Other Professional Skeptics: "I have now read all of Hamid’s books and I always walk away strategically thinking about commercial approaches. What I loved about this newest book was the focus on both sales and marketing, and how both functions drives the life sciences buying jour" Read more of this review »
Jul 05, 2026 09:30PM · see review · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Not Buying It by Hamid Ghanadan. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Not Buying It by Hamid Ghanadan <iframe sandbox id="wrongBookKindlePreviewScreen">
Hamid Ghanadan rated a book it was amazing Red Velvet Crush by Christina Meredith	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jul 05, 2026 09:28PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Red Velvet Crush by Christina Meredith. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Red Velvet Crush by Christina Meredith <iframe sandbox id="wrongBookKindlePreviewScreen">
Hamid Ghanadan rated a book it was amazing Kiss Crush Collide by Christina Meredith	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jul 05, 2026 09:28PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Kiss Crush Collide by Christina Meredith. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Kiss Crush Collide by Christina Meredith <iframe sandbox id="wrongBookKindlePreviewScreen">
Hamid Ghanadan finished reading Kiss Crush Collide by Christina Meredith	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jul 05, 2026 09:28PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Kiss Crush Collide by Christina Meredith. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Kiss Crush Collide by Christina Meredith <iframe sandbox id="wrongBookKindlePreviewScreen">