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Branding Books
Showing 1-50 of 2,190
The Brand Gap (Paperback)
by (shelved 172 times as branding)
avg rating 3.98 — 5,741 ratings — published 2003
Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)
by (shelved 141 times as branding)
avg rating 4.26 — 27,428 ratings — published 2017
Designing Brand Identity: An Essential Guide for the Whole Branding Team (Hardcover)
by (shelved 133 times as branding)
avg rating 4.12 — 2,733 ratings — published 2003
Zag: The Number One Strategy of High-Performance Brands (Paperback)
by (shelved 112 times as branding)
avg rating 3.99 — 4,014 ratings — published 2006
Positioning: The Battle for Your Mind (Paperback)
by (shelved 89 times as branding)
avg rating 4.04 — 18,659 ratings — published 1980
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand (Hardcover)
by (shelved 73 times as branding)
avg rating 3.88 — 3,891 ratings — published 1998
How Brands Grow: What Marketers Don't Know (Hardcover)
by (shelved 54 times as branding)
avg rating 4.15 — 4,006 ratings — published 2010
Branding: In Five and a Half Steps (Hardcover)
by (shelved 52 times as branding)
avg rating 4.32 — 298 ratings — published
Brand Thinking and Other Noble Pursuits (Hardcover)
by (shelved 46 times as branding)
avg rating 3.85 — 890 ratings — published 2011
Contagious: Why Things Catch On (Hardcover)
by (shelved 41 times as branding)
avg rating 3.98 — 33,996 ratings — published 2013
Logo Design Love: A Guide to Creating Iconic Brand Identities (Paperback)
by (shelved 41 times as branding)
avg rating 4.20 — 4,260 ratings — published 2009
Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)
by (shelved 39 times as branding)
avg rating 4.30 — 680 ratings — published 2015
Hello, My Name Is Awesome: How to Create Brand Names That Stick (Paperback)
by (shelved 39 times as branding)
avg rating 4.14 — 995 ratings — published 2014
Purple Cow: Transform Your Business by Being Remarkable (Hardcover)
by (shelved 37 times as branding)
avg rating 3.78 — 56,588 ratings — published
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes (Hardcover)
by (shelved 37 times as branding)
avg rating 4.14 — 968 ratings — published
Building Strong Brands (Hardcover)
by (shelved 37 times as branding)
avg rating 3.99 — 658 ratings — published 1995
Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing)
by (shelved 36 times as branding)
avg rating 3.99 — 312 ratings — published 2016
What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Hardcover)
by (shelved 35 times as branding)
avg rating 3.91 — 371 ratings — published 2013
Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 33 times as branding)
avg rating 3.98 — 101,325 ratings — published 2006
No Logo (Paperback)
by (shelved 33 times as branding)
avg rating 3.89 — 33,241 ratings — published 2000
Identity Designed: The Definitive Guide to Visual Branding (Hardcover)
by (shelved 30 times as branding)
avg rating 4.19 — 214 ratings — published
Emotional Branding: The New Paradigm for Connecting Brands to People (Paperback)
by (shelved 29 times as branding)
avg rating 3.76 — 398 ratings — published 2001
Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 27 times as branding)
avg rating 4.09 — 279,945 ratings — published 2009
Archetypes in Branding: A Toolkit for Creatives and Strategists (Spiral-bound)
by (shelved 24 times as branding)
avg rating 4.17 — 153 ratings — published 2012
Book of Branding - a guide to creating brand identity for startups and beyond (Paperback)
by (shelved 23 times as branding)
avg rating 3.68 — 136 ratings — published
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World (Hardcover)
by (shelved 23 times as branding)
avg rating 3.88 — 16,421 ratings — published 2005
Bigger Than This: How to Turn Any Venture Into An Admired Brand (Paperback)
by (shelved 22 times as branding)
avg rating 4.16 — 214 ratings — published
How to Launch a Brand: Your Step-By-Step Guide to Crafting a Brand from Positioning to Naming and Brand Identity (Paperback)
by (shelved 21 times as branding)
avg rating 3.90 — 191 ratings — published
Strategic Brand Management (Hardcover)
by (shelved 21 times as branding)
avg rating 4.03 — 443 ratings — published
Aaker on Branding: 20 Principles That Drive Success (Paperback)
by (shelved 21 times as branding)
avg rating 3.86 — 259 ratings — published 2014
How Brands Become Icons: The Principles of Cultural Branding (Hardcover)
by (shelved 21 times as branding)
avg rating 3.84 — 397 ratings — published 2004
This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)
by (shelved 20 times as branding)
avg rating 3.92 — 18,265 ratings — published 2018
THE BRANDING METHOD: cómo crear marcas que provocan, venden e impactan: Una guía paso a paso con más de 25 herramientas prácticas (Spanish Edition)
by (shelved 19 times as branding)
avg rating 4.06 — 167 ratings — published
Sticky Branding: 12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand (Paperback)
by (shelved 19 times as branding)
avg rating 3.93 — 176 ratings — published 2014
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management (Hardcover)
by (shelved 18 times as branding)
avg rating 4.09 — 276 ratings — published 2005
Buyology: Truth and Lies About Why We Buy (Hardcover)
by (shelved 18 times as branding)
avg rating 3.76 — 14,453 ratings — published 2008
Lovemarks The Future Beyond Brands (Hardcover)
by (shelved 18 times as branding)
avg rating 3.86 — 1,497 ratings — published 2004
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)
by (shelved 17 times as branding)
avg rating 4.23 — 4,297 ratings — published
The Brand Mapping Strategy: Design, Build, and Accelerate Your Brand (Paperback)
by (shelved 17 times as branding)
avg rating 3.73 — 108 ratings — published 2016
Crush It!: Why Now Is the Time to Cash In on Your Passion (Hardcover)
by (shelved 17 times as branding)
avg rating 3.87 — 33,578 ratings — published 2001
Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands (Hardcover)
by (shelved 16 times as branding)
avg rating 3.65 — 166 ratings — published 2010
How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands (Hardcover)
by (shelved 16 times as branding)
avg rating 4.15 — 577 ratings — published 2016
Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy (Hardcover)
by (shelved 16 times as branding)
avg rating 3.81 — 4,393 ratings — published 2011
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity (Hardcover)
by (shelved 16 times as branding)
avg rating 3.95 — 141 ratings — published 2004
Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound (Hardcover)
by (shelved 16 times as branding)
avg rating 3.87 — 897 ratings — published 2005
Ogilvy on Advertising (Paperback)
by (shelved 16 times as branding)
avg rating 4.15 — 11,926 ratings — published 1983
Logo Modernism (Hardcover)
by (shelved 15 times as branding)
avg rating 4.51 — 609 ratings — published 2015
Primal Branding: Create Zealots for Your Brand, Your Company, And Your Future (Audio CD)
by (shelved 15 times as branding)
avg rating 3.73 — 641 ratings — published 2006
Wally Olins The Brand Handbook /anglais (Hardcover)
by (shelved 15 times as branding)
avg rating 3.87 — 317 ratings — published 2008
Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time (Paperback)
by (shelved 15 times as branding)
avg rating 3.58 — 598 ratings — published 2003
“Once you are dressed there may be still more you can do to enhance, complement, or complete your look. Simply changing your accessories will change your entire impression.”
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact
“Making a great first impression is not an accident, and with a little planning, experimentation, and application, you can transform your style, substance, and impact.”
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact












