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4 books
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1 voter
Branding Books
Showing 1-50 of 2,100
The Brand Gap (Paperback)
by (shelved 168 times as branding)
avg rating 3.98 — 5,574 ratings — published 2003
Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)
by (shelved 136 times as branding)
avg rating 4.27 — 26,173 ratings — published 2017
Designing Brand Identity: An Essential Guide for the Whole Branding Team (Hardcover)
by (shelved 131 times as branding)
avg rating 4.12 — 2,706 ratings — published 2003
Zag: The Number One Strategy of High-Performance Brands (Paperback)
by (shelved 105 times as branding)
avg rating 3.99 — 3,967 ratings — published 2006
Positioning: The Battle for Your Mind (Paperback)
by (shelved 88 times as branding)
avg rating 4.04 — 18,403 ratings — published 1980
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand (Hardcover)
by (shelved 71 times as branding)
avg rating 3.88 — 3,862 ratings — published 1998
How Brands Grow: What Marketers Don't Know (Hardcover)
by (shelved 50 times as branding)
avg rating 4.16 — 3,788 ratings — published 2010
Branding: In Five and a Half Steps (Hardcover)
by (shelved 49 times as branding)
avg rating 4.33 — 280 ratings — published
Brand Thinking and Other Noble Pursuits (Hardcover)
by (shelved 46 times as branding)
avg rating 3.85 — 885 ratings — published 2011
Logo Design Love: A Guide to Creating Iconic Brand Identities (Paperback)
by (shelved 42 times as branding)
avg rating 4.20 — 4,229 ratings — published 2009
Contagious: Why Things Catch On (Hardcover)
by (shelved 41 times as branding)
avg rating 3.98 — 33,003 ratings — published 2013
Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)
by (shelved 39 times as branding)
avg rating 4.29 — 662 ratings — published 2015
Hello, My Name Is Awesome: How to Create Brand Names That Stick (Paperback)
by (shelved 38 times as branding)
avg rating 4.13 — 979 ratings — published 2014
Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing)
by (shelved 36 times as branding)
avg rating 4.01 — 301 ratings — published 2016
Purple Cow: Transform Your Business by Being Remarkable (Hardcover)
by (shelved 36 times as branding)
avg rating 3.78 — 55,794 ratings — published
What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Hardcover)
by (shelved 35 times as branding)
avg rating 3.91 — 364 ratings — published 2013
Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 35 times as branding)
avg rating 3.98 — 99,072 ratings — published 2006
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes (Hardcover)
by (shelved 35 times as branding)
avg rating 4.14 — 936 ratings — published
Building Strong Brands (Hardcover)
by (shelved 35 times as branding)
avg rating 3.99 — 654 ratings — published 1995
No Logo (Paperback)
by (shelved 32 times as branding)
avg rating 3.89 — 32,708 ratings — published 2000
Identity Designed: The Definitive Guide to Visual Branding (Hardcover)
by (shelved 29 times as branding)
avg rating 4.18 — 206 ratings — published
Emotional Branding: The New Paradigm for Connecting Brands to People (Paperback)
by (shelved 29 times as branding)
avg rating 3.76 — 397 ratings — published 2001
Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 25 times as branding)
avg rating 4.10 — 266,293 ratings — published 2009
Bigger Than This: How to Turn Any Venture Into An Admired Brand (Paperback)
by (shelved 23 times as branding)
avg rating 4.19 — 216 ratings — published
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World (Hardcover)
by (shelved 23 times as branding)
avg rating 3.88 — 16,296 ratings — published 2005
Archetypes in Branding: A Toolkit for Creatives and Strategists (Spiral-bound)
by (shelved 23 times as branding)
avg rating 4.19 — 151 ratings — published 2012
Book of Branding - a guide to creating brand identity for startups and beyond (Paperback)
by (shelved 22 times as branding)
avg rating 3.70 — 126 ratings — published
How Brands Become Icons: The Principles of Cultural Branding (Hardcover)
by (shelved 22 times as branding)
avg rating 3.85 — 383 ratings — published 2004
How to Launch a Brand: Your Step-By-Step Guide to Crafting a Brand from Positioning to Naming and Brand Identity (Paperback)
by (shelved 20 times as branding)
avg rating 3.91 — 193 ratings — published
Aaker on Branding: 20 Principles That Drive Success (Paperback)
by (shelved 20 times as branding)
avg rating 3.86 — 249 ratings — published 2014
Sticky Branding: 12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand (Paperback)
by (shelved 19 times as branding)
avg rating 3.94 — 176 ratings — published 2014
THE BRANDING METHOD: cómo crear marcas que provocan, venden e impactan: Una guía paso a paso con más de 25 herramientas prácticas (Spanish Edition)
by (shelved 18 times as branding)
avg rating 4.10 — 145 ratings — published
This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)
by (shelved 18 times as branding)
avg rating 3.92 — 17,490 ratings — published 2018
Strategic Brand Management (Hardcover)
by (shelved 18 times as branding)
avg rating 4.03 — 439 ratings — published
The Brand Mapping Strategy: Design, Build, and Accelerate Your Brand (Paperback)
by (shelved 18 times as branding)
avg rating 3.73 — 106 ratings — published 2016
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management (Hardcover)
by (shelved 18 times as branding)
avg rating 4.09 — 275 ratings — published 2005
Buyology: Truth and Lies About Why We Buy (Hardcover)
by (shelved 18 times as branding)
avg rating 3.76 — 14,260 ratings — published 2008
Lovemarks The Future Beyond Brands (Hardcover)
by (shelved 18 times as branding)
avg rating 3.86 — 1,487 ratings — published 2004
Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy (Hardcover)
by (shelved 17 times as branding)
avg rating 3.81 — 4,366 ratings — published 2011
Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands (Hardcover)
by (shelved 16 times as branding)
avg rating 3.67 — 164 ratings — published 2010
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)
by (shelved 16 times as branding)
avg rating 4.25 — 3,906 ratings — published
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity (Hardcover)
by (shelved 16 times as branding)
avg rating 3.98 — 137 ratings — published 2004
Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time (Paperback)
by (shelved 16 times as branding)
avg rating 3.58 — 593 ratings — published 2003
How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands (Hardcover)
by (shelved 15 times as branding)
avg rating 4.15 — 542 ratings — published 2016
Logo Modernism (Hardcover)
by (shelved 15 times as branding)
avg rating 4.51 — 594 ratings — published 2015
Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future (Audio CD)
by (shelved 15 times as branding)
avg rating 3.73 — 628 ratings — published 2006
Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound (Hardcover)
by (shelved 15 times as branding)
avg rating 3.87 — 888 ratings — published 2005
Crush It!: Why Now Is the Time to Cash In on Your Passion (Hardcover)
by (shelved 15 times as branding)
avg rating 3.87 — 33,459 ratings — published 2001
Ogilvy on Advertising (Paperback)
by (shelved 15 times as branding)
avg rating 4.15 — 11,641 ratings — published 1983
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World (Hardcover)
by (shelved 14 times as branding)
avg rating 3.95 — 9,134 ratings — published 2013
“People will form impressions, assumptions, opinions, and judgments all within a few short seconds. To make a favorable first impression and make these seconds count, enhance your image by choosing clean, crisp, appropriate attire that reflects confidence and professionalism.”
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact
“Ambition’ is ‘greed’ rebranded.”
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