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Market Research Books
Showing 1-50 of 630
Marketing Research: An Applied Orientation (Paperback)
by (shelved 5 times as market-research)
avg rating 4.05 — 465 ratings — published 1993
Thinking, Fast and Slow (Hardcover)
by (shelved 5 times as market-research)
avg rating 4.17 — 610,881 ratings — published 2011
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you (Kindle Edition)
by (shelved 4 times as market-research)
avg rating 4.36 — 14,609 ratings — published 2013
The Curve: Turning Followers into Superfans (Kindle Edition)
by (shelved 4 times as market-research)
avg rating 4.09 — 229 ratings — published 2013
Lean Customer Development: Building Products Your Customers Will Buy (Hardcover)
by (shelved 3 times as market-research)
avg rating 4.18 — 1,270 ratings — published 2014
The Power of Moments: Why Certain Experiences Have Extraordinary Impact (Hardcover)
by (shelved 3 times as market-research)
avg rating 4.11 — 26,170 ratings — published 2017
Storytelling with Data: A Data Visualization Guide for Business Professionals (Paperback)
by (shelved 3 times as market-research)
avg rating 4.38 — 8,498 ratings — published 2015
Marketing to Mindstates: The Practical Guide to Applying Behavior Design to Research and Marketing (Paperback)
by (shelved 3 times as market-research)
avg rating 4.13 — 183 ratings — published
Talking to Humans (Kindle Edition)
by (shelved 3 times as market-research)
avg rating 4.05 — 1,965 ratings — published 2014
Market Research in Practice: An Introduction to Gaining Greater Market Insight (Paperback)
by (shelved 3 times as market-research)
avg rating 3.93 — 42 ratings — published
Consumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of Shopping (Hardcover)
by (shelved 3 times as market-research)
avg rating 3.49 — 265 ratings — published 2010
Wizard's Hall (Paperback)
by (shelved 2 times as market-research)
avg rating 3.64 — 1,897 ratings — published 1991
Ninth House (Ninth House Trilogy, #1)
by (shelved 2 times as market-research)
avg rating 4.00 — 418,267 ratings — published 2019
An Ember in the Ashes (An Ember in the Ashes, #1)
by (shelved 2 times as market-research)
avg rating 4.23 — 360,730 ratings — published 2015
A Study in Drowning (A Study in Drowning, #1)
by (shelved 2 times as market-research)
avg rating 3.69 — 110,894 ratings — published 2023
Emily Wilde's Encyclopaedia of Faeries (Emily Wilde, #1)
by (shelved 2 times as market-research)
avg rating 3.95 — 233,777 ratings — published 2023
Just Enough Research (Paperback)
by (shelved 2 times as market-research)
avg rating 4.19 — 2,155 ratings — published 2013
The Wise Man's Fear (The Kingkiller Chronicle, #2)
by (shelved 2 times as market-research)
avg rating 4.55 — 636,225 ratings — published 2011
The Disruption Mindset (Hardcover)
by (shelved 2 times as market-research)
avg rating 4.03 — 139 ratings — published
Strategic Market Research: A Guide to Conducting Research That Drives Businesses (ebook)
by (shelved 2 times as market-research)
avg rating 3.41 — 101 ratings — published 2008
The Signal and the Noise: Why So Many Predictions Fail—But Some Don't (Hardcover)
by (shelved 2 times as market-research)
avg rating 3.97 — 52,997 ratings — published 2012
A Nation of Numbers: The Development of Marketing Research in America (Hardcover)
by (shelved 2 times as market-research)
avg rating 3.50 — 4 ratings — published 2015
Why We Buy: The Science of Shopping (Paperback)
by (shelved 2 times as market-research)
avg rating 3.88 — 13,539 ratings — published 1999
What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services (Hardcover)
by (shelved 2 times as market-research)
avg rating 4.03 — 620 ratings — published 2005
Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice Series)
by (shelved 2 times as market-research)
avg rating 3.47 — 38 ratings — published 2004
The Name of the Wind (The Kingkiller Chronicle, #1)
by (shelved 2 times as market-research)
avg rating 4.52 — 1,112,210 ratings — published 2007
Station Eleven (Hardcover)
by (shelved 2 times as market-research)
avg rating 4.06 — 641,361 ratings — published 2014
Harry Potter and the Philosopher's Stone (Harry Potter, #1)
by (shelved 2 times as market-research)
avg rating 4.47 — 11,728,708 ratings — published 1997
Herd: How to Change Mass Behaviour by Harnessing Our True Nature (Hardcover)
by (shelved 2 times as market-research)
avg rating 3.72 — 362 ratings — published 2007
Market Research in a Week (Paperback)
by (shelved 2 times as market-research)
avg rating 3.48 — 42 ratings — published 2012
The Body Keeps the Score: Brain, Mind, and Body in the Healing of Trauma (Hardcover)
by (shelved 1 time as market-research)
avg rating 4.33 — 304,202 ratings — published 2014
Slow Productivity: The Lost Art of Accomplishment Without Burnout (Hardcover)
by (shelved 1 time as market-research)
avg rating 3.66 — 26,629 ratings — published 2024
The Happiness Project (Hardcover)
by (shelved 1 time as market-research)
avg rating 3.65 — 183,435 ratings — published 2009
Rest: Why You Get More Done When You Work Less (Hardcover)
by (shelved 1 time as market-research)
avg rating 3.78 — 6,435 ratings — published 2016
Tired as F*ck: Burnout at the Hands of Diet, Self-Help, and Hustle Culture – A Frank Memoir and Cautionary Tale on Rest, Peace, and Doing Less (Hardcover)
by (shelved 1 time as market-research)
avg rating 3.39 — 2,880 ratings — published 2022
101 Essays That Will Change The Way You Think (Kindle Edition)
by (shelved 1 time as market-research)
avg rating 3.72 — 78,077 ratings — published 2016
Grit: The Power of Passion and Perseverance (Hardcover)
by (shelved 1 time as market-research)
avg rating 4.08 — 146,828 ratings — published 2016
The Art of Frugal Hedonism: A Guide to Spending Less While Enjoying Everything More (Paperback)
by (shelved 1 time as market-research)
avg rating 3.59 — 8,172 ratings — published 2017
The Four Agreements: A Practical Guide to Personal Freedom (Hardcover)
by (shelved 1 time as market-research)
avg rating 4.19 — 544,390 ratings — published 1997
Digital Minimalism: Choosing a Focused Life in a Noisy World (Kindle Edition)
by (shelved 1 time as market-research)
avg rating 4.05 — 98,568 ratings — published 2019
How to Stop Worrying and Start Living: Time-Tested Methods for Conquering Worry (Paperback)
by (shelved 1 time as market-research)
avg rating 4.16 — 117,616 ratings — published 1944
The Courage to Be Disliked: How to Free Yourself, Change Your Life and Achieve Real Happiness (Paperback)
by (shelved 1 time as market-research)
avg rating 3.90 — 157,185 ratings — published 2013
Four Thousand Weeks: Time Management for Mortals (Hardcover)
by (shelved 1 time as market-research)
avg rating 4.16 — 138,142 ratings — published 2021
Big Magic: Creative Living Beyond Fear (Hardcover)
by (shelved 1 time as market-research)
avg rating 3.96 — 239,793 ratings — published 2015
In Praise of Slowness: Challenging the Cult of Speed (Paperback)
by (shelved 1 time as market-research)
avg rating 3.65 — 7,043 ratings — published 2004
The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life (Paperback)
by (shelved 1 time as market-research)
avg rating 3.86 — 1,472,845 ratings — published 2016
How to Be Idle (Paperback)
by (shelved 1 time as market-research)
avg rating 3.75 — 3,454 ratings — published 2004
The Power of Now: A Guide to Spiritual Enlightenment (Paperback)
by (shelved 1 time as market-research)
avg rating 4.15 — 469,905 ratings — published 1997
The Potions Assistant (Kindle Edition)
by (shelved 1 time as market-research)
avg rating 4.00 — 2 ratings — published
Wicked Onyx (The Veritas Legacy, #1)
by (shelved 1 time as market-research)
avg rating 4.03 — 3,713 ratings — published 2026
“Qualitative research is about collecting and understanding non-numerical data. It’s about how humans think, perceive, or give meaning to a thing based on various stimuli.”
― Market Research Like a Pro
― Market Research Like a Pro
“A good survey design is very important for the success of your project. Make sure that you include a mix of open-ended as well as closed questions in it.”
― Market Research Like a Pro
― Market Research Like a Pro