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8 books
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1 voter
Market Research Books
Showing 1-50 of 613
Marketing Research: An Applied Orientation (Paperback)
by (shelved 5 times as market-research)
avg rating 4.05 — 465 ratings — published 1993
Thinking, Fast and Slow (Hardcover)
by (shelved 5 times as market-research)
avg rating 4.17 — 595,155 ratings — published 2011
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you (Kindle Edition)
by (shelved 4 times as market-research)
avg rating 4.37 — 13,941 ratings — published 2013
The Curve: Turning Followers into Superfans (Kindle Edition)
by (shelved 4 times as market-research)
avg rating 4.09 — 229 ratings — published 2013
Lean Customer Development: Building Products Your Customers Will Buy (Hardcover)
by (shelved 3 times as market-research)
avg rating 4.18 — 1,267 ratings — published 2014
The Power of Moments: Why Certain Experiences Have Extraordinary Impact (Hardcover)
by (shelved 3 times as market-research)
avg rating 4.11 — 25,504 ratings — published 2017
Storytelling with Data: A Data Visualization Guide for Business Professionals (Paperback)
by (shelved 3 times as market-research)
avg rating 4.38 — 8,299 ratings — published 2015
Marketing to Mindstates: The Practical Guide to Applying Behavior Design to Research and Marketing (Paperback)
by (shelved 3 times as market-research)
avg rating 4.13 — 182 ratings — published
Talking to Humans (Kindle Edition)
by (shelved 3 times as market-research)
avg rating 4.06 — 1,948 ratings — published 2014
Market Research in Practice: An Introduction to Gaining Greater Market Insight (Paperback)
by (shelved 3 times as market-research)
avg rating 3.93 — 42 ratings — published
Consumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of Shopping (Hardcover)
by (shelved 3 times as market-research)
avg rating 3.50 — 264 ratings — published 2010
Wizard's Hall (Paperback)
by (shelved 2 times as market-research)
avg rating 3.64 — 1,876 ratings — published 1991
Ninth House (Alex Stern, #1)
by (shelved 2 times as market-research)
avg rating 4.00 — 406,366 ratings — published 2019
An Ember in the Ashes (An Ember in the Ashes, #1)
by (shelved 2 times as market-research)
avg rating 4.24 — 351,527 ratings — published 2015
A Study in Drowning (A Study in Drowning, #1)
by (shelved 2 times as market-research)
avg rating 3.70 — 105,091 ratings — published 2023
Emily Wilde's Encyclopaedia of Faeries (Emily Wilde, #1)
by (shelved 2 times as market-research)
avg rating 3.96 — 218,277 ratings — published 2023
Just Enough Research (Paperback)
by (shelved 2 times as market-research)
avg rating 4.19 — 2,139 ratings — published 2013
The Wise Man's Fear (The Kingkiller Chronicle, #2)
by (shelved 2 times as market-research)
avg rating 4.55 — 625,460 ratings — published 2011
The Disruption Mindset (Hardcover)
by (shelved 2 times as market-research)
avg rating 4.04 — 138 ratings — published
Strategic Market Research: A Guide to Conducting Research That Drives Businesses (ebook)
by (shelved 2 times as market-research)
avg rating 3.42 — 100 ratings — published 2008
The Signal and the Noise: Why So Many Predictions Fail—But Some Don't (Hardcover)
by (shelved 2 times as market-research)
avg rating 3.97 — 52,598 ratings — published 2012
A Nation of Numbers: The Development of Marketing Research in America (Hardcover)
by (shelved 2 times as market-research)
avg rating 3.50 — 4 ratings — published 2015
Why We Buy: The Science of Shopping (Paperback)
by (shelved 2 times as market-research)
avg rating 3.88 — 13,499 ratings — published 1999
What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services (Hardcover)
by (shelved 2 times as market-research)
avg rating 4.03 — 617 ratings — published 2005
Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice Series)
by (shelved 2 times as market-research)
avg rating 3.43 — 37 ratings — published 2004
The Name of the Wind (The Kingkiller Chronicle, #1)
by (shelved 2 times as market-research)
avg rating 4.52 — 1,091,465 ratings — published 2007
Station Eleven (Hardcover)
by (shelved 2 times as market-research)
avg rating 4.07 — 621,956 ratings — published 2014
Harry Potter and the Philosopher's Stone (Harry Potter, #1)
by (shelved 2 times as market-research)
avg rating 4.47 — 11,509,641 ratings — published 1997
Herd: How to Change Mass Behaviour by Harnessing Our True Nature (Hardcover)
by (shelved 2 times as market-research)
avg rating 3.72 — 363 ratings — published 2007
Market Research in a Week (Paperback)
by (shelved 2 times as market-research)
avg rating 3.46 — 41 ratings — published 2012
The Potions Assistant (Kindle Edition)
by (shelved 1 time as market-research)
avg rating 4.00 — 2 ratings — published
Wicked Onyx (The Veritas Legacy, #1)
by (shelved 1 time as market-research)
avg rating 4.21 — 1,264 ratings — published 2026
Queen of Faces (Queen of Faces, #1)
by (shelved 1 time as market-research)
avg rating 3.99 — 1,541 ratings — published 2026
The First Binding (Tales of Tremaine, #1)
by (shelved 1 time as market-research)
avg rating 3.55 — 3,052 ratings — published 2022
This Monster of Mine (This Monster of Mine, #1)
by (shelved 1 time as market-research)
avg rating 4.09 — 4,881 ratings — published 2025
The Revenge of Magic (The Revenge of Magic, #1)
by (shelved 1 time as market-research)
avg rating 4.12 — 2,476 ratings — published 2019
Metamancer (Skeltouch Saga #1)
by (shelved 1 time as market-research)
avg rating 4.29 — 231 ratings — published 2023
The Discovery of Magic (Elementals Academy, #1)
by (shelved 1 time as market-research)
avg rating 4.22 — 3,798 ratings — published 2022
Azyl Academy (Elemental Gatherers, #1)
by (shelved 1 time as market-research)
avg rating 4.18 — 3,455 ratings — published
From Voices to Results - Voice of Customer Questions, Tools and Analysis: Proven techniques for understanding and engaging with your customers (Kindle Edition)
by (shelved 1 time as market-research)
avg rating 4.67 — 3 ratings — published
The Academy (The Central, #1)
by (shelved 1 time as market-research)
avg rating 3.50 — 2,332 ratings — published 2011
Academy Arcanist (Astra Academy, #1)
by (shelved 1 time as market-research)
avg rating 4.20 — 1,933 ratings — published 2022
Finding The Right Message: How to turn voice of customer research into irresistible website copy (Kindle Edition)
by (shelved 1 time as market-research)
avg rating 4.45 — 44 ratings — published
Never Keep (Sins of the Zodiac, #1)
by (shelved 1 time as market-research)
avg rating 4.03 — 23,368 ratings — published 2024
The Fae and the Fallen (Gifted Fae Academy #1)
by (shelved 1 time as market-research)
avg rating 3.71 — 1,622 ratings — published 2019
The Last Magician (The Last Magician, #1)
by (shelved 1 time as market-research)
avg rating 4.02 — 23,558 ratings — published 2017
Red Sister (Book of the Ancestor, #1)
by (shelved 1 time as market-research)
avg rating 4.16 — 63,308 ratings — published 2017
Ask & Deliver: Discover the Heart of Your Business by Listening to the Voice of Your Customers (Kindle Edition)
by (shelved 1 time as market-research)
avg rating 4.48 — 42 ratings — published
Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method (Hardcover)
by (shelved 1 time as market-research)
avg rating 4.13 — 77 ratings — published 2014
Immortal Consequences (The Souls of Blackwood Academy, #1)
by (shelved 1 time as market-research)
avg rating 3.70 — 21,154 ratings — published 2025
“Refining a data set implies getting rid of unnecessary, duplicate, or misleading data. If you don't do that, you can see results that are not actually true, thus hurting your decision-making.”
― Market Research Like a Pro
― Market Research Like a Pro
“Your market research project is of no use if you are not going to use the results of it in your decision-making process.”
― Market Research Like a Pro
― Market Research Like a Pro
