Esso

“Anyone who has never made a mistake has never tried anything new.”
― Albert Einstein

“He never went out without a book under his arm, and he often came back with two.”
― Victor Hugo, Les Misérables

“It is not so much that I have confidence in scientists being right, but that I have so much in nonscientists being wrong.”
― Isaac Asimov

“Shifting to an outcome mindset is harder than it looks. We spend most of our time talking about outputs. So, it’s not surprising that we tend to confuse the two. Even when teams intend to choose an outcome, they often fall into the trap of selecting an output. I see teams set their outcome as “Launch an Android app” instead of “Increase mobile engagement” or “Get to feature parity on the new tech stack” instead of “Transition customer to the new tech stack.”
― Teresa Torres, Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value