James Harbaugh

“The systematic study of mass psychology revealed…the potentialities of invisible government of society by manipulation of the motives which actuate man in the group…[these studies] established that the group has mental characteristics distinct from those of the individual, and is motivated by impulses and emotions which cannot be explained on the basis of what we know of individual psychology. So the question naturally arose: If we understand the mechanism and motives of the group mind, is it not possible to control and regiment the masses according to our will without their knowing it?”
― Edward Bernays, Propaganda

“This synergistic character of nonlinear systems is precisely what makes them so difficult to analyze. They can’t be taken apart. The whole system has to be examined all at once, as a coherent entity. As we’ve seen earlier, this necessity for global thinking is the greatest challenge in understanding how large systems of oscillators can spontaneously synchronize themselves. More generally, all problems about self-organization are fundamentally nonlinear. So the study of sync has always been entwined with the study of nonlinearity.”
― Steven H. Strogatz, Sync: How Order Emerges From Chaos In the Universe, Nature, and Daily Life

“Universal empire is the prerogative of a writer. His concerns are with all mankind, and though he cannot command their obedience, he can assign them their duty. The Republic of Letters is more ancient than monarchy, and of far higher character in the world than the vassal court of Britain.”
― Thomas Paine, The Crisis

“(1) reward is not contentment, and pleasure is not happiness; (2) reward is dopamine, and contentment is serotonin; (3) chronic excess reward interferes with contentment; (4) business has conflated pleasure with happiness consciously and with clear-cut intent, specifically to get you to buy its junk or engage in hedonic behaviors favorable to industry; (5) government has passed legislation to make it easier to buy that junk or make easier access to engage in those behaviors to drive profit and GDP, and the Supreme Court has justified and supported these practices; and (6) buying that junk or engaging in those behaviors long-term and without thought can leave you and society fat, sick, stupid, broke, addicted, depressed, and most decidedly unhappy.”
― Robert H. Lustig, The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains