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Karina Perez

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Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

by Ann Handley (Goodreads Author)

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Apr 19, 2020 12:36PM

“Good writing serves the reader, not the writer. It isn't self-indulgent. Good writing anticipates the questions that readers might have as they're reading a piece, and it answers them.”
― Ann Handley, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

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“Today, I see my business as a content marketing company. In other words, my entire goal is to give more valuable, helpful, and remarkable content to consumers than anyone else in my field, which will in turn lead to more sales.”
― Ann Handley, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

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“Barack Obama is the most successful new marketer in history. Study his campaign so that you can adapt the ideas for your business.”
― David Meerman Scott, The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

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“Dear Self, Sometimes we have to learn to love when all odds are against us. Have a discerning heart, open mind and forgiving spirit. The beautiful thing about growth is the ability to see our changes. Embrace your seasons and watch them evolve in ways you couldn’t imagine. Peace,”
― Alexandra Elle Smith, Words from a Wanderer

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