Eddson Sierra

“Think how hard physics would be if particles could think.” Irrationally”
― Dan Ariely, Predictably Irrational: The Hidden Forces That Shape Our Decisions

“Warriors, warriors we call ourselves. We fight for splendid virtue, for high endeavor, for sublime wisdom, therefore we call ourselves warriors. — Aunguttara Nikaya”
― Dan Millman, Way of the Peaceful Warrior: A Book That Changes Lives

“It’s better to make a mistake with the full force of your being than to timidly avoid mistakes with a trembling spirit. Responsibility means recognizing both pleasure and price, action and consequence, then making a choice.” “It”
― Dan Millman, Way of the Peaceful Warrior: A Book That Changes Lives

“What was the vision of the founder? What were the products and customers that made the company? Looking backward, one can reexamine the original strategy to see if it is still valid. Can the historical positioning be implemented in a modern way, one consistent with today’s technologies and practices? This”
― Michael E. Porter, HBR's 10 Must Reads on Strategy