B2b Marketing Quotes

“Do you know that most of the B2B companies are actively using social media marketing to reach more and more clients?”
― Pooja Agnihotri, 17 Reasons Why Businesses Fail :Unscrew Yourself From Business Failure

“Zach Nies suggests going even further, segmenting customers into three groups. “‘A customers’ are your really big customers who negotiated a big discount and expect the world from you. ‘B customers’ are customers who are fairly low maintenance, didn’t get a big discount, see themselves as partners with you, and provide useful insights. ‘C customers’ cause trouble, are a pain to deal with, and demand things from you that you feel will damage your business,” he explains. “Don’t spend too much time on the A’s—they sound good but aren’t the best for your business. Bring as many Bs on as customers as possible. And try to get your ‘C customers’ to be customers of your competitors.”
― Alistair Croll, Lean Analytics: Use Data to Build a Better Startup Faster

“I believe the technological industry is switching in a different direction that one may think in the Metaverse. Why spend trillions of dollars on big data when it is becoming more useless? We need dynamic content to create a boom in the tech industry for the next millennium. Why hire someone with a 4 year degree from college for a career in database administration when companies can't afford to pay 100k a year? We can manage it quite fine in google sheets or excel. The utilization of AI will then completely defeat the purpose of Data As A Service when a program can dynamically build hash objects in random access memory by simply using a small script like (via switch) while creating a [5th XYZ Stargate] just like the Diablo version, but with a smaller seed. You could then store those objects for the blockchain Inna virtualized file container ;)." - Jonathan Roy Mckinney”
― Jonathan Roy Mckinney Gero EagleO2

“Position your brand as the product that excites your potential clients, making them feel like their search for a solution is finally over.”
― Junaid Raza

“Adaptation isn’t about keeping up—it’s about stepping forward with intention while others are still reacting.”
― Ian Michiels, The Validation Economy: In the Age of AI, B2B Marketers Stay Indispensable by Doing What AI Can't

“As AI floods the buyer journey with content and insight, the question isn’t ‘What do we say?’—it’s ‘Who will they believe?”
― Ian Michiels, The Validation Economy: In the Age of AI, B2B Marketers Stay Indispensable by Doing What AI Can't

“Fail to engage the AI system, and you may never make the shortlist. Fail to persuade the human committee, and you won’t close the deal.”
― Ian Michiels, The Validation Economy: In the Age of AI, B2B Marketers Stay Indispensable by Doing What AI Can't

“Personalization without validation feels hollow. It may get clicks. But it won’t move decisions.”
― Ian Michiels, The Validation Economy: In the Age of AI, B2B Marketers Stay Indispensable by Doing What AI Can't