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“Many entrepreneurs think that if you build a killer product, your customers will beat a path to your door. We call this line of thinking The Product Trap: the fallacy that the best use of your time is always improving your product. In other words, “if you build it, they will come” is wrong.”
― Traction: A Startup Guide to Getting Customers
― Traction: A Startup Guide to Getting Customers
“After your growth curve flattens, what worked before usually will not get you to the next level.”
― Traction: A Startup Guide to Getting Customers
― Traction: A Startup Guide to Getting Customers
“If you’re starting a company, chances are you can build a product. Almost every failed startup has a product. What failed startups don’t have are enough customers.”
― Traction: A Startup Guide to Getting Customers
― Traction: A Startup Guide to Getting Customers
“In other words, traction and product development are of equal importance and should each get about half of your attention. This is what we call the 50% rule: spend 50% of your time on product and 50% on traction”
― Traction: A Startup Guide to Getting Customers
― Traction: A Startup Guide to Getting Customers
“Story mapping keeps us focused on users and their experience, and the result is a better conversation, and ultimately a better product.”
― User Story Mapping: Discover the Whole Story, Build the Right Product
― User Story Mapping: Discover the Whole Story, Build the Right Product
Hội Thích Đọc Sách
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— last activity Feb 20, 2026 09:57AM
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Hieu’s 2025 Year in Books
Take a look at Hieu’s Year in Books, including some fun facts about their reading.
419 books
|
268 friends
179 books
|
203 friends
568 books
|
370 friends
1,190 books
|
95 friends
259 books
|
182 friends
194 books
|
159 friends
322 books
|
185 friends
9 books
|
36 friends
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