Steve Spinks

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Book cover for Words That Change Minds: The 14 Patterns for Mastering the Language of Influence
It is well-known that people communicate through a set of filters shaped by history, sense of identity, beliefs about what is true, and values about what is right, as well as perceptions and interpretations of what is going on.
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Ayn Rand
“Did you really think we want those laws observed?" said Dr. Ferris. "We want them to be broken. You'd better get it straight that it's not a bunch of boy scouts you're up against... We're after power and we mean it... There's no way to rule innocent men. The only power any government has is the power to crack down on criminals. Well, when there aren't enough criminals one makes them. One declares so many things to be a crime that it becomes impossible for men to live without breaking laws. Who wants a nation of law-abiding citizens? What's there in that for anyone? But just pass the kind of laws that can neither be observed nor enforced or objectively interpreted – and you create a nation of law-breakers – and then you cash in on guilt. Now that's the system, Mr. Reardon, that's the game, and once you understand it, you'll be much easier to deal with.”
Ayn Rand, Atlas Shrugged

Chris  Fox
“Remember, you're the sum of your peer group. If you associate with people who have no ambition and spend all their time getting high and playing video games, then that's what you're going to become. This happens because we are a tribal species. Your standards will rise or fall to match the people you associate with.”
Chris Fox, Lifelong Writing Habit: The Secret to Writing Every Day

Grant Botma
“The words you use to tell your team how they’re doing can bolster their own self-talk, making it more cohesive and helping it stick around longer in their heads.”
Grant Botma, The Problem Isn’t Their Paycheck: How to Attract Top Talent and Build a Thriving Company Culture

Ayn Rand
“Do not let the hero in your soul parish, in lonely frustration, for the life you deserved but never have been able to reach. Check your road and the nature of your battle. The world you desired can be won. It exists, it is real, it is possible, it is yours.”
Ayn Rand, Atlas Shrugged

Ayn Rand
“Pride is the recognition of the fact that you are your own highest value and, like all of man’s values, it has to be earned.
His own happiness is man’s only moral purpose, but only his own virtue can achieve it…Life is the reward of virtue- and happiness is the goal and the reward of life.

Happiness is a state of non-contradictory joy- a joy without penalty or guilt, a joy that does not clash with any of your values and does not work for your won destruction, not the joy of escaping from your mind, but using your mind’s fullest power.

Happiness is possible only to a rational man, the man who desires nothing but rational goals, seek nothing but rational values and finds his joy in nothing bu rational actions.

The symbol of all relationships among such men, the moral symbol of respect for human beings, is the trade…A trader is a man who earns what he gets and does not give or take the undeserved.”
Ayn Rand, Atlas Shrugged

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