Manu

“Sound an alarm! Advertising, not deals, builds brands.”
― David Ogilvy, The Unpublished David Ogilvy

“I do not regard advertising as entertainment or an art form, but as a medium of information. When I write an advertisement, I don’t want you to tell me that you find it ‘creative.’ I want you to find it so interesting that you buy the product.”
― David Ogilvy, Ogilvy on Advertising

“The illiterate of the 21st Century are not those who cannot read and write but those who cannot learn, unlearn and relearn.”
― Alvin Toffler, Powershift: Knowledge, Wealth, and Power at the Edge of the 21st Century

“I don't know the rules of grammar. If you're trying to persuade people to do something, or buy something, it seems to me you should use their language.”
― David Ogilvy