Advertising (26 books)

Books about advertising and its skills, anecdotes, and experiences. No more than that, please...if you search, the other lists are both bizarre and confusing!

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1	Ogilvy on Advertising by David Ogilvy 4.15 avg rating — 11,710 ratings score: 892, and 9 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
2	D&AD: The Copy Book by Design and Art Direction 4.30 avg rating — 603 ratings score: 599, and 6 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
3	Hack the Buyer Brain by Kenda MacDonald 4.15 avg rating — 34 ratings score: 400, and 4 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
4	Sorry for the Lobsters by Neil French 4.24 avg rating — 83 ratings score: 394, and 4 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
4	Hey Whipple Squeeze This: Fourth Edition by Luke Sullivan (Goodreads Author) 4.21 avg rating — 5,118 ratings score: 394, and 4 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
6	Confessions of an Advertising Man by David Ogilvy really liked it 4.00 avg rating — 6,029 ratings score: 390, and 4 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
7	Bill Bernbach's Book: A History of Advertising That Changed the History of Advertising by Evelyn Bernbach 4.42 avg rating — 81 ratings score: 284, and 3 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
8	From Those Wonderful Folks Who Gave You Pearl Harbor by Jerry Della Femina 3.41 avg rating — 871 ratings score: 193, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
9	Whatever You Think, Think the Opposite by Paul Arden 3.82 avg rating — 10,236 ratings score: 192, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
10	The Copywriter's Bible by Alistair Crompton (Editor) 4.10 avg rating — 42 ratings score: 188, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
11	The Art of Writing Advertising : Conversations with Masters of the Craft: David Ogilvy, William Bernbach, Leo Burnett, Rosser Reeves, by Denis Higgins 4.06 avg rating — 200 ratings score: 187, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
11	Hegarty on Advertising by John Hegarty 4.06 avg rating — 727 ratings score: 187, and 2 people voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
13	Madvertising: 1975-1985, the inside story of advertising wildest decade by Martyn Forrester 3.68 avg rating — 19 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
13	We All Need Heroes: Stories of the Brave and Foolish by Simon Zingerman (Goodreads Author) 3.99 avg rating — 70 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
13	Thinking Small: The Long, Strange Trip of the Volkswagen Beetle by Andrea Hiott 4.19 avg rating — 470 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
13	Graphic Icons: Visionaries Who Shaped Modern Graphic Design by John Clifford (Goodreads Author) really liked it 4.00 avg rating — 57 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
13	Sharpen the Saw: The Practitioner's Guide to Advertising by Palani K. A. Pillai 2.67 avg rating — 3 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
13	Publicity on Steroids: How to Launch and Maximize a Dynamic Publicity Campaign by Freda Drake really liked it 4.00 avg rating — 4 ratings score: 100, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
19	Creative Mischief by Dave Trott 4.37 avg rating — 389 ratings score: 99, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
19	Hey Whipple, Squeeze This: A Guide to Creating Great Ads by Luke Sullivan (Goodreads Author) 4.21 avg rating — 5,118 ratings score: 99, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
21	The Hidden Persuaders by Vance Packard 3.84 avg rating — 1,339 ratings score: 98, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
21	The Book of Gossage by Bruce H. Bendinger 4.41 avg rating — 103 ratings score: 98, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
23	Creative Advertising: Ideas and Techniques from the World's Best Campaigns by Mario Pricken 4.08 avg rating — 606 ratings score: 97, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
24	It's Not How Good You Are, It's How Good You Want To Be by Paul Arden 3.62 avg rating — 18,205 ratings score: 93, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
25	The day the pigs refused to be driven to market: advertising and the consumer revolution by Robin Wight did not like it 1.00 avg rating — 1 rating score: 89, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
26	Cutting Edge Advertising: How to Create the World's Best for Brands in the 21st Century by Jim Aitchison 4.02 avg rating — 366 ratings score: 86, and 1 person voted	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars