Brahim Oudades

“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
― Maya Angelou

“Marketing is a battle of perceptions, not products.”
― Al Ries, The 22 Immutable Laws of Marketing

“A brand is not a logo. A brand is not a corporate identity system. It’s a person’s gut feeling about a product, service, or company. Because it depends on others for its existence, it must become a guarantee of trustworthy behavior. Good branding makes business integral to society and creates opportunity for everyone, from the chief executive to the most distant customer.”
― Marty Neumeier, The Brand Gap

“Do not judge me by my successes, judge me by how many times I fell down and got back up again.”
― Nelson Mandela