Sales Training Quotes

“Always set your goals higher than you could ever possibly reach. That way, when you barely fall short, you're still better than everybody else.”
― Carson V. Heady, Birth of a Salesman

“We’re all somebody’s prospect; we’re all somebody’s customer.”
― Chris Murray, Selling with EASE: The Four Step Sales Cycle Found in Every Successful Business Transaction

“Avoid selling to dumb customers, there aren't enough left!”
― Jasleen Kaur Gumber

“Listen, not to answer, but to understand.”
― Matthew Pollard, The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone

“Think about it: if someone had found a way to manipulate human choice and free will – if someone actually had that kind of power – wouldn’t it be a tad surprising if they then decided to share their secret with the masses in a book for $20? Not to mention how it would be just very slightly unethical.”
― Chris Murray, Selling with EASE: The Four Step Sales Cycle Found in Every Successful Business Transaction

“Focusing on Earning the Right will have an incredible effect on the success of every single sales call that you will make from this day on.”
― Chris Murray, Selling with EASE: The Four Step Sales Cycle Found in Every Successful Business Transaction

“You can sell anything to people if you know what motivates them.”
― E. Foster B.

“To sell successfully, you don't have to be aggressive. You don't need to be anything other than you. You just need to experiment until you find a way that feels natural.”
― Matthew Pollard, The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone

“When I was a little boy my daddy told me to sell pots and pans. He said it's good stuff. Makes you LIVE LONGER. By the time I was 22 I really didn't want to live very long at all....”
― Dmitry Dyatlov

“Caris noted his ready smile and affable manner, and guessed that he made his living by selling things.”
― Ken Follett, World Without End

“Stop looking for the best leads and start creating the best sales people.”
― Rob Liano

“Is it really that surprising when sales reps you don't train, coach or support properly aren't successful?”
― Rob Liano

“When you come from love, you’ll do what it takes to make the sale, knowing that what you are offering is so much more than what you ask in return.”
― Jason Marc Campbell, Selling with Love : Earn with Integrity and Expand Your Impact

“Sales pressure is like blood pressure, it's not healthy when it gets too high.”
― Rob Liano

“If you do what’s best for the prospect, you cannot fail and you cannot be outsold.”
― Rob Liano

“All the marketing in the world won't help you crush it if you can't close sales.”
― Rob Liano

“Let people buy how they prefer to buy, not how you prefer to sell.”
― Rob Liano

“Stop making your needs analysis a medical or financial exam. Ask questions in the prospect's interest, not yours.”
― Rob Liano

“Selling is simply having a discussion, where the goal is to discern how you can best serve
the prospect.”
― Rob Liano

“The quality of a lead is most often in direct proportion to the quality of your sales skills”
― Rob Liano

“Cold calling sucks, when you suck at cold calling.”
― Rob Liano

“If you're ahead of the your sales quota, don't rest, if you're behind, don't sleep.”
― Rob Liano

“Don't go off track and distract from the original product/service when you get interest in the cross sale. Circle back to it while building value in the offer and present it as a package deal at the close.”
― Rob Liano

“Talk less. Sell more.”
― Rob Liano

“If you worry about taking care of the customer, you’ll never have to worry about making money.”
― Rob Liano

“If the prospect isn't engaged, they'll be thinking divorce!”
― Rob Liano

“If you don’t know why you’d buy from you, neither will your customers.”
― Frank Sonnenberg, Values to Live By: Know What Matters Most and Let It Be Your Guide

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“Sales isn’t about pushing; it’s about guiding. Unlock a system that makes every deal feel like a story with a winning ending.”
― Jeff Watters

“Sales is digital. You win or loose. I like it.”
― Christian Nicolai, 4steps2win: A Winning Approach to Complex B2B Sales